July 2022 — Best Company’s home security category, which includes more than 240 companies, recently exceeded 25,000 consumer reviews.
While Best Company features several home products and services, the companies listed within its home security category provide the widest range of offerings from professional monitoring and installation to complete DIY systems. These options are designed to help consumers obtain security for their homes within their price ranges.
Best Company continues to add more companies to its home security category list in an effort to keep presenting consumers with as many options as possible.
Although the home security category has been around for several years and features just over 240 businesses, it continues to be one of Best Company’s most highly visited categories.
The review website mainly attributes this 25,000 reviews-based achievement to its team members, review-collection processes, and the companies featured within the category.
Best Company's in-house review team has tested various review campaigns, implemented several review verification processes, conducted email outreach, and more in an effort to increase review numbers for the home security category over the past few years.
The company's client success, sales, and business development teams have also contributed by finding/adding businesses to the home security list and presenting companies with ways they can get more authentic consumer reviews. Additionally, Best Company’s content marketing department has helped by providing consumers with the most accurate and updated content possible for each business listed in the category.
Landon Taylor, the co-founder and CEO of Best Company, said he appreciates the time and energy each team has spent to achieve 25,000 home security reviews.
“Our team members are phenomenal. While our review generation and product are tech-enabled, there's a lot of human touch that goes into making Best Company a destination for consumers to make confident purchase decisions for their home and family. We’re lucky to have people that really care about the quality of work they produce, and continually go above and beyond to make our platform the best it can be,” Taylor said.
Lastly, many of the home security companies featured in the category encourage their customers to leave a review on Best Company in order to increase brand awareness and strengthen their online reputations.
Below is a breakdown of their review counts and positive review percentages on Best Company as of June 2022*:
|Home security companies||Total reviews||% of reviews with 4-star or 5-star ratings|
|Brinks Home Security||3,895||70%|
*Review data provided by Best Company
Best Company understands that reviews play an important role in consumers’ purchasing decisions. Because of this, companies listed on Best Company cannot pay for their ranking within their categories. Instead, their rankings are entirely based on the reviews they get from their customers. Best Company also does not tolerate the accumulation or publication of fake reviews.
In order to make sure the reviews featured on Best Company are authentic and real, the review website has implemented a thorough review verification process that combines the power of technology and its review team to stop fake reviews from being published.
Taylor mentioned that the review website takes review verification and publication seriously.
“It's critical that the reviews on Best Company give an accurate idea of what each company has to offer and how they treat their customers, so consumers can make their purchasing decisions with confidence. As a result, we’ve implemented several steps, including proprietary fraud detection, to make sure that the reviews we publish are real and honest. ” Taylor said.
He also said he's excited to watch the categories on Best Company continue to grow and thrive.
"We're thrilled that our home security category achieved 25,000 reviews, and we're looking forward to seeing more categories on our site do the same this year!"