Gabb Wireless is on a mission to keep kids and families connected and protected. The company believes there is a growing problem with kids having too much tech too soon, unlimited access to the internet with harmful content, and unhealthy interactions.

Gabb Wireless is equipping families with products that keep kids safe while still connecting them to friends and family, allowing them to experience the world in a positive way.

Gabb Devices have an innovative spam filter for texting, no internet browser, no social media apps, and no third-party app store. Gabb plans include coverage on a nationwide 4G LTE network with unlimited talk and text on a flexible monthly plan to fit the needs of each child. Gabb Devices help kids focus on connecting in ways that help build relationships and allow them to spend more time developing skills and hobbies.

Simply put, Gabb’s mission is three-fold:

Protect children
Connect families
Encourage life outside the screen

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The Good

National Coverage Minus Alaska
Safety Features to Protect Kids
Affordable Phone and Plan
Customer Reviews

National Coverage Minus Alaska

Kids, like everyone, need a phone with reliable service. Gabb phones are built on the back of the nation’s most reliable network and offer great cell phone service coverage. Coverage is offered throughout the United States.

Hawaii is included in Gabb Wireless’ cell service coverage; however, the company does not currently offer any coverage in Alaska.

Safety Features to Protect Kids

The cell phone market for kids is growing, and there are many options for parents and guardians to choose from. Gabb Wireless’ phones offer several safety features to keep kids safe, including the following:
– No internet, no social media
– Active GPS tracking
– Unlimited talk + text
– Gabb Music kid-safe streaming
– Gabb Guard spam blocker
– Parent-managed safe third-party apps on the Gabb Phone

Plus, there is an ever-growing list of safe (parent-approved) third-party apps on the Gabb Phone Plus.

Affordable Products and Plans

Gabb Wireless sells two types of phones as well as a watch (a phone kids wear).

Gabb Watch 2
This is a great option for younger kids or those who prefer a stand-alone watch device. The Gabb Watch 2 triples as a cell phone, GPS device, and interactive watch. It comes in two colors: Silver and Space Gray. It has an affordable upfront cost as well as a competitive monthly fee. You can see the company's website for a cost breakdown.

The Gabb Watch 2 also comes with the following features:

Reliable GPS and tracking functionality with customizable safe zones that notify you when your child leaves and enters specified locations
Unlimited talk and voice/preset text on the nation’s most reliable network
15 customizable text message presets, voice messaging, and emojis
Up to 25 parent-managed contacts (no outside calls or texts)
SOS/emergency button for primary contact
Parent-controlled lock mode to limit distractions during school hours
Flashlight app easily accessible from the drop-down menu
Resistant against sweat, water, dirt, and sand
Gabb Go (a fun task manager and step counter)

Gabb Phone
A device that looks like a regular smartphone, the Gabb Phone allows unlimited talk and text with the option for MMS (the ability to send/receive picture messages and group text). This device has no access to the internet or any third-party app stores. It can be tracked via GPS and is a great option for a first phone. The Gabb Phone has a competitive upfront price and monthly cost. You can see the company's website for the cost breakdown.

Gabb Phone Plus
In addition to all the features of the Gabb Phone, the Gabb Phone Plus is a premium Samsung quality device and comes pre-installed with safe apps as well as optional parent-managed safe third-party apps.

Customer Reviews

Reviews left on BestCompany.com consist of parents thanking Gabb Wireless for creating a mobile device that allows them to easily communicate with their children but doesn't include all the headaches or safety concerns that come with modern smartphones.

In fact, most Gabb customers were extremely satisfied with the included apps and features installed on the phone, stating that it was just enough to entertain their child but not cause them to ignore the world around them. Other customers were happy with the phone and its long battery life (due to the fact that kids can't drain the battery on internet browsing or social media).

A number of reviews also mentioned the company's customer service. In particular, many customers felt that Gabb Wireless responded to their questions in a timely manner and often went above and beyond to help.

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The Bad

Cheaper Options Available
GPS Capability Limitations

Cheaper Options Available

If you are looking for an even more basic and affordable phone that lets you keep in touch with your child and track their location using GPS, there are lower-priced options with great reviews. While the company's pricing is competitive for what you get, parents can find options for half that cost with lower tech features. Think walkie-talkies on steroids with a large range.

GPS Capability Limitations

Other companies' phones allow GPS to navigate using a maps app, which may be an added feature on the Gabb Phone Plus in the near future.

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The Bottom Line

Gabb Wireless gives parents and children the option of affordable and safe tech. It is designed to teach kids healthy screen habits and give them independence while allowing parents peace of mind.

Cell phones can have a lot of benefits for children and families, but they can also come with issues. Many parents want their child to have independence and would like to be able to communicate with them while they are away from home but they may not like the idea of giving their child full internet, app store, and social media access. Gabb Wireless helps alleviate these worries with its devices. It also offers kids a limited selection of apps to allow them to learn healthy screen habits while having fun and growing.

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User Reviews

Star Rating

2.7

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392 Reviews

Review Breakdown

5 grade

58%

4 grade

3 grade

2 grade

1 grade

27%

Sentiment Criteria

Value

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Quality

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Service

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Trustworthiness

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Megan Frump

The pros: The service is good, never dropped calls. There are also no spam calls, which is awesome. I love all the parental controls, really the phone and what we need is great!! The cons: getting someone on the phone. It’s absolutely dreadful. We have been with Gabb now for a full year, and just upgraded the phone to the pro 3, and signed a 2 year contract. Oh my word! Getting a hold of people is unreal… you call, basically told, you need to call back. They need to invest in the call back system. I go on live chat, wait for hours, totally forget I was on chat, and then when they finally come on, it ends, because I’m not there. Emailing isn’t great either. If you are busy and overwhelmed, that awesome, hire more people. Because the LACK OF CUSTOMER SERVICE IS AWFUL. Now when you actually get to someone, pray your call doesn’t drop!!! Yes, that happens and they don’t call you back!!! But they are very nice once you get them on the phone. Truly, there shouldn’t be many issues where you need to reach them- BUT when you do, it could be weeks (not kidding). We have two issues we can’t get resolved on our own, and we just have to “keep trying” to reach them!!!!

1 year ago

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Brian Kennedy Burkburnett, TX

I previously left a review about the new Gabb Phone 3 Pro and the issues I was having. Kimberly from the company reached out to me personally to find out what the issues were. After listening to what I had to say she offered to send a replacement phone to me at no charge and credit my account. Although after getting the replacement phone it still had issues and was not working right and tech could not get this figured out, Kimberly worked with me every step of the way. After frustration I told her that I would just rather go back to my old z2 since it worked properly and wanted to keep the MMS as well. She worked with billing and though I couldn't get my old rate back she was able to get me a decent plan with the MMS & SMS and only on a month to month basis which is what I asked for. Overall I still like the company as I can see merits in the phone and the things that did work were great and helpful. Sad that the Gabb Phone 3 Pro had issues and hopefully they can get these worked out, but overall I am happy with the resolution that we came to and the support that I received from kimberly through the whole process.

1 year ago Edited December 14, 2023

Reply from Gabb Wireless

Hi Brian, we are very sorry to hear you are having these issues with your new device! We hear you and can understand the frustration, we are sorry that you have had issues getting ahold of our support team. This is certainly not the level of service that we aim to provide. We want to learn a little more background into these issues that you have been running into with your device. We would love to get the chance to help make this right with you. We have reached out!

Dec. 5th, 2023

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David Hall Salt Lake City, UT

This is an update to my previous review below. Gabb has contacted me to ask for advice on how to improve. I'm very impressed at how they valued my opinion and made real changes based on my input. I'm changing my review from a 1 star to a 3 star. I wish that they had 24/7 customer support. And I would like to be able to monitor my child's phone calls and text messages through my Gabb app. Instead I have to log in from a computer. Lastly, we have had to restart my son's phone twice in the one month that we've had it. Unclear instructions for setup. And I'm pretty good at stuff like this. "Internal Server Error" while trying to connect to my son's phone. No customer service in the evening or on Sunday at all. Buying accessories is almost impossible due to website errors.

1 year ago Edited November 20, 2023

Reply from Gabb Wireless

Hi David, thank you for taking the time to leave this updated review! We appreciate all feedback and will make sure to pass this along to our team. We would like to learn more about the issue that you are having with your device, we have reached out!

Nov. 1st, 2023

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Samir Younis Decatur, GA

I did a lot of research before going with a Gabb Watch 2. Overall, I am pleased with the purchase, but I am having some real issues with a key feature-- the STEP COUNTER. My son is very motivated by it, but it stopped working. A helpful and kind customer support rep helped resolve the issue on his watch, but now the step-count information from his watch is not syncing with my app. I was told that the only resolution that could work would be to unpair and re-pair the watch, a process that would require me to re-program all the contacts in the watch and also would erase many of the fun GABB-GO coins, pets, etc that my child has already worked toward. This is not a huge deal, but I am disappointed that there is not a better resolution. Also, how can I be assured that the same step-count issue won't happen again if I go through the trouble of unpairing and re-pairing? I would possibly have to do the same resolution all over again. Great watch, kind workers-- but some of the technology seems to fall short of expectations.

1 year ago

Reply from Gabb Wireless

Hi Samir! Thanks for this review! We are sorry that you were having this issue here with the step counter. We are glad that our team was able to help assist and give you the correct troubleshooting steps to help resolve the issue here for you. We know that resetting the device can sometimes be hard for our Gabb users but we have found this to be most effective to help resolve any issues. We are always looking for ways to improve our products and customer experiences, so we appreciate your feedback. We’ve reached out to see if there’s anything else we can do!

Jul. 20th, 2023

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Michael Dugas Jacksonville, FL

Two things went wrong. First of all, the phone stopped receiving messages and phone calls. The phone would turn on, but we could get no cellular service. Second, after I called to cancel the service, they charged $4.51 to the account for taxes owed. Because my credit card on file was canceled due to fraud, the payment for $4.51 was charged. I got a late fee of $10. Gabb refused to waive the late fee of $10. I had to pay $14.51 for $4.51 of taxes due. That is a late fee of over 200%. Ridiculous. This company has horrible service. Stay away!! UPDATE: Gabb called me back after they saw this review and they offered to waive the $10 fee. I really appreciate the responsiveness and desire to correct the wrong. I changed the stars to 3 from 1. I still did have issues with their cellular service, but at least the billing issue was resolved.

2 years ago Edited March 14, 2023

Reply from Gabb Wireless

Hi Michael! Thanks for updating your review. Again, we are sorry about the service issues you experienced! Thank you for allowing us to do what we could to make your situation right and fix your billing issue. All the best!

Mar. 10th, 2023

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Isaiah McLean

The people were nice, but referred me to different people. Sue called me back to update me, but no one else did so I had to keep calling and then explaining AGAIN what was going on. Then Jett told me on Friday to send pictures of my phone and they’d send out a new one, but he never did get back to me so I had to call again Monday and start over. Thankfully, the woman with whom I spoke today was able to get me set up with a new phone coming, but only after having me go through the whole process again. I have 5 hours of phone time into this and still won’t have a phone for work for at least another week to 10 days. I’m giving 3 stars only because people were nice, even the ones who didn’t follow through. Maybe you could work on communication between the associates so people don’t have to start at the beginning each time they talk to a new associate and to communicate with the customer. It would have been nice if, when they said they’d get back to me, they did. Thank you.

2 years ago

Reply from Gabb Wireless

Hi Isaiah! We were sorry to hear about all of these issues that you have dealt with! We hear you and apologize for this frustrating experience. We are glad that our Customer Support team was able to get that handled for you guys and get a replacement device ordered for you. We have reached out to help further with this!

Feb. 7th, 2023

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Monet Richardson, TX

Customer Service is 5 stars, but the watch would be 2-3 stars! The battery drains quickly, it doesn’t have a 9-11 feature and have had several issues with the watch not charging on the dock. I’ve tried all the troubleshooting tips ie. wipe watch & charging base with an alcohol wipe, tried plugging into different outlets, had to change out the plug with my iPhone charger to get a charge, used a Q-tip to put pressure on the gold charging plates on the back of the watch to clean it; received a new watch and a new charger—but came on once. Therefore, not using it as often. I did receive a month credit since my warranty just expired and support did offer professional cleaning—but don’t want to cause a longer delay. It seems the shelf life is a year; before likely having to buy another one. I do like knowing where my son is when wearing ie. away camp trip, out jogging, school etc… but the battery needs charging daily. It does charge quickly—once it actually works.

2 years ago

Reply from Gabb Wireless

Hi Monet! We're sorry to hear your device is having some troubles with the battery and charging. We hear you and can understand how frustrating this could be. This does not sound typical for our devices and would love to personally take a look into this for you to help resolve these issues. We do want to note that our Gabb Watches do not support an E911 function and cannot add 911 as an approved contact. This is why we have created a SOS feature on the device that will notify the main/guardian contact on their MyGabb app of an SOS as well as call them. Again, we would love to help look into this situation with the battery on your device but, unfortunately, we are unable to find an account under this name. To ensure we can follow up with you as soon as possible, please fill out this brief form so we can reach you! http://bit.ly/3hTabbT We will contact you within 24 hours. Thank you for allowing us the chance to make this right!

Feb. 1st, 2023

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John Stoeckel

The phone hardware is average as the whole point of Gabb is to have a simple trial phone for your kid. GPS location tracking app is not perfect but they have been improving it. Customer support was very proactive and helpful. Ultimately we decided we DID need more bells and whistles on a phone so chose to disconnect from Gabb in favor of another product. I would recommend for your child’s first phone.

1 year ago Edited April 11, 2023

Reply from Gabb Wireless

Hi John! we hear you with each one of these concerns, this does sound extremely frustrating. We are very sorry to hear that you had these issues with your device’s GPS tracking and that your device was misplaced. This definitely isn’t normal with our GPS. We have many troubleshooting steps we could have tried with you to get it working properly. However, when canceling a contract early, in our terms and conditions there is an early termination fee for canceling your contract when it is not yet fulfilled. We would like to learn more about this situation and help make this right with you! We have reached out!

Apr. 10th, 2023

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Honest consumer Concord, NC

Our son had Gabb for a little over a year and it was just ok. The customer service was terrible. Couldn't reach someone most of the time and we had a REALLY difficult time to get the GPS tracking to work a lot of times! Our son would go with a friend for hours and we couldn't track him and wouldn't be able to reach anyone to help us fix it. I think if they could improve their customer service it would be a better company to go with. We had to switch to Apple for him so we could track him easily. The phone service was fine. Kind of expensive at $30-$35/month.

2 years ago

Reply from Gabb Wireless

Hi Honest consumer! We hear you, this does sound highly frustrating and we are sincerely sorry for the issues you had with your device and customer support! We are very sorry to hear that you have had this experience with our customer support, this does not sound normal. We want to learn more about the issues that you were having with the GPS on your device, we do apologize that you had issues with this feature! We would like to help you, but we are unable to find an account under this name. To ensure we can follow up with you as soon as possible, please fill out this brief form so we can reach you! http://bit.ly/3hTabbT We will contact you within 24 hours. Thank you for allowing us the chance to make this right!

Feb. 27th, 2023

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Michelle Porzelius Chicago, IL

I do not like that you are a communication company that does not offer a phone service to call to receive help when you are having technical difficulties. I realize that in this world we are constantly neing pushed towards the name of convenience but having a person to talk to on the phone is a much more natural process and should still be an option for helping customers.

2 years ago

Reply from Gabb Wireless

Hi Michelle! We hear you that calling and talking with an agent to help get your questions answered is an easier option for some people. We wanted to let you know that we do have a call-in option for our amazing Customer Support. That number can be found on our website under Contact Us. We apologize for any confusion. We would be more than happy to send you a direct link as well. We have reached out!

Jan. 27th, 2023

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Melanie Fillmore Saratoga Springs, UT

The customer service is stellar. They are patient, competent, and thorough. However we have had multiple problems with the phones. They have always been accommodating in problem solving but it has required several hours on the phone on my part to address these problems. I think we finally have it all figured out but it has been a bit frustrating.

2 years ago

Reply from Gabb Wireless

Hi Melanie! We are happy to hear that you have received the necessary assistance! We apologize that you have had multiple problems with the devices, this does not sound normal for our devices! If there is anything further we can do to make this right, please reach out! We want to reach out but have been unable to find your account. To ensure we can follow up with you as soon as possible, please send an email to support@gabbwireless.com. Please include in the subject line “[Your name as it appears on the review] - Best Company” and provide your Gabb Wireless account information in the email. Or please reach out to us on our Social Media platforms via Facebook and Instagram. We will contact you within 24 hours. Thank you for allowing us the chance to make this right!

Jan. 2nd, 2023

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AJ Shedd, OR

We've had the Watch phone for less than a month. It will no longer send text messages. There is no tech support over the weekend, so we waited until Monday for them to "reset the network". This did not fix the problem and support is not responding. Also, the battery life is terrible. My daughter barely uses the watch and it needs to be charged daily. Update: Support did finally fix the texting issue. The battery life is still marginal and the watch phone feels "fragile", no way it will last 2 years, but for now it meets our needs.

2 years ago Edited December 16, 2022

Reply from Gabb Wireless

Hi Amanda! We are very sorry to hear about these issues that you have been experiencing! We would love to help take a further look into this for you guys and get you properly taken care of. We have reached out!

Dec. 14th, 2022

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Shannon Phillips Mesa, AZ

The bad: we bought the case and screen protector and screen has shattered twice and no warranty. I wish there was a way to get music without a computer but is what it is. The camera is not great quality. I like the app to see where my kids/phone are and i love keeping in touch with kids and not worrying. I have been a huge support, they need a better case or warranty on protective products.

3 years ago

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Ms. Texas Tyler, TX

The phone is great, I love it!! No complaints at all about the actual phone, however, my screen protector is horrible. I ordered the screen protector through Gabb and I've had it less than a month and it already has several cracks throughout the screen. Two of the biggest cracks I found after I'd been sitting down with the phone in my pocket, I wasn't even sitting on the phone! I didn't drop it either. I keep finding more and more cracks and I'm not dropping the phone or being violent with it.

3 years ago Edited September 14, 2021

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Christa Montano Ogden, UT

Wish an existing costumer could be taken care of. Lost our watch (had since NOV)- understand i need to pay to replace it- but would be nice to get the 30% off deal- i already signed the 2 yr contact- why not take care of me- an existing and continuing customer? Left a bit of a bad taste in my mouth.

2 years ago

Reply from Gabb Wireless

Hi Christa. We're sorry to hear that your device was misplaced. We apologize for any frustration this situation has caused. We care for and appreciate each of our current and existing customers. Due to our current sale being unable to apply to upgrading or replacing devices, we would love to look into your situation and see how we can best help. We have reached out.

Feb. 10th, 2023

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Bethany Port Saint Lucie, FL

Paid $30 for 2-day shipping and a week later it still hasn’t even shipped. When I reached out to customer service their only response was “we’ll update you as soon as possible” which was basically completely useless. Update: Received my first bill and they refunded the $30 shipping fee

2 years ago Edited December 16, 2022

Reply from Gabb Wireless

Hi Bethany! We are sorry to hear about this shipping delay! We would love to help take a further look into this for you guys and get you properly taken care of. We have reached out!

Dec. 9th, 2022

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HonestOpinion Mesa, AZ

Phone is good. Initially had lots of spam. Need some sort of app preinstalled like BARK to hep monitor kids usage. Too many emails from Gabb if you reach out to them for help. Need some sort of parental control for deleting texts or adding contacts.

3 years ago

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Terry Benedict-Devine

Tried to purchase Gabb Music for my two granddaughters (two phones) and after many phone calls, nothing worked. After two hours on the phone with Gabb, I quit trying. Very, very disappointed.

2 years ago

Reply from Gabb Wireless

Hi Terry! We hear you, we are sincerely sorry about this issue! This does not sound normal with our Gabb Music, we would like to get this solved for you and get the Gabb Music working on your devices! We have reached out!

Jan. 12th, 2023

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ggb Hayden, ID

Gabb is okay but, Takes forever to connect. Bought two watches, they are a bit delayed when sending messages, checking location, etc. Simple for kids to use.

3 years ago Edited December 28, 2021