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Author: Kaitlyn Short

LAST UPDATED: February 12th, 2025

Originally called American Family Life Assurance Company of Columbus, Aflac was started by three brothers, Bill, Daniel, and John Amos, in 1955 in Columbus, Georgia.

The company is publicly traded, earning ~22.3 billion dollars in revenue in 2019. Offering multiple types of insurance — including accident insurance — Aflac is a major player in the market.

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The Good

  • Wide Availability
  • Cash Payment
  • Lack of Medical Exam

Wide Availability 

Aflac’s accident insurance policies are available to individuals, not just through an employer. This widens access to supplemental insurance to many individuals who are self-employed or not able to be insured through work plans. MetLife has supplemental policies as well, but accident insurance is only available through an employer. Competitor Unum is also only available through employers.

Cash Payment

When a claim is filed and verified, the company pays individuals directly through a personal check or account direct deposit. There is no hassle as far as going through a middleman main insurance provider. Customers can choose personally how to use the claim money.  

Lack of Medical Exam

The company does not require a medical exam in order to apply for an accident protection policy. This shortens the process of onboarding, as well as reduces paperwork, time delay, and ease of getting started.

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The Bad

  • Non-Transparent Pricing
  • Lengthy Claims Process
  • Sales Calls

Non-Transparent Pricing

Aflac does not have pricing and coverage listed on their website. Customers must fill out and submit information to request a quote. Competitor Unum also does not include pricing online either.

However, other companies provide more information up front and have automated sign up, so having to go through a sales agent is a bit of a deterrent. Buddy Insurance clearly lists pricing online — $50 per person or $128 per family per month — and makes that information about sign up a lot easier to find. 

Lengthy Claims Process

Many customers have complained about lack of communication from representatives, numerous requests for paperwork (sometimes duplicates of what was already sent), and Aflac avoiding paying out for claims. Payments also can take a long time to be received.

The number of complaints has increased significantly in the last two years or so, although a cause of this increase cannot specifically be determined.

Sales Calls

Customers have also complained about receiving calls from Aflac or affiliated partners wanting to upsell products, and that this happens frequently. This is par for the course for insurance brands, as the industry is highly competitive and rates change frequently.

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The Bottom Line

Aflac is a known brand — there’s hardly a person online or who watches television, who isn’t familiar with the company.

Lesser known is that the company offers accident insurance — and that it is more widely accessible to customers independent of employment status.

Like any corporation, Aflac’s disadvantages come from bureaucratic hassles and red tape; however, its deep pockets make the company’s financial procedures a very attractive choice.

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79 Reviews

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Mario Martin Houston, TX

I signed up for Aflac in August of 2012 without actually giving it much thought. Later that same year in November I had an accident that required me to have knee surgery. My insurance covered my medical and I did have supplemental short term insurance that helped with other expenses. However, the real value of Aflac was what made the biggest difference. Without realizing and/or understanding exactly what Aflac value was, I can honestly say that without Aflac the 3 1/2 months off work would have been a greater inconvenience for me and my family.

3 years ago

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Reb R

I’ve had Aflac for about 15 years. I’ve tried to make claims several times. Every time there has been a problem with the way the doctor fills out the info & it’s denied. It’s also kind of awkward to have to bro g the paperwork to my employer to fill out, it feels like a violation of privacy.

1 year ago

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J Adams Charlotte, NC

I have been an Aflac customer for years. It is comforting knowing if I get injured there will be some extra cash flow to cover expenses. And they also pay a small stipend for a preventative doctor visit once a year.

1 year ago

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Joseph Faenza Ashland, PA

Aflac is a great option to cover some of the expenses you incur when you have to miss work due to an injury. The little extra you get back goes a long way towards medical expenses.

1 year ago

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Robert Horn II Pahrump, NV

Aflac is a reputable insurance company with a good reputation for customer service. They have a wide variety of policys.

1 year ago

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michele fortenberry Franklinton, LA

I’m glad that I purchased this insurance!!! It really helps with paying for hospital bills when the insurance companies don’t pay for everything!

1 year ago

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Carlos Agosto

I have Aflac cancer plan I kneed because my mother suffer cancer and I protect in a future is I got cancer and the treatment is soo expensive !

1 year ago

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savannah cleary Havelock, NC

Was extremely helpful with insurance coverage. And will cover just one thing if that is all you need.

1 year ago

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Mike John Logan, UT

Sometimes it is great. Other times it is extremely confusing. I have heard about the all, but have not been able to process Andy thing through it yet

3 years ago

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K North Liberty, IA

When I had it I didn't have to make a claim but good rates workplace just changed companies.

1 year ago