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Author: Kaitlyn Short

LAST UPDATED: March 20th, 2025

Founded in 1997, Priceline is a travel site that helps consumers find and book flights, hotels, rental cars, cruises, and vacation packages. The company has several other brands and subsidiaries under its umbrella in order to help customers receive the best deals on travel accommodations.

Keep reading for details about Priceline, plus read Priceline reviews from real customers.

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The Good

  • Family of Brands
  • Travel Accommodations
  • Navigation
  • Hotel Guidebook

Family of Brands

For over 20 years, Priceline has cultivated and evolved its travel booking service to keep travelers coming back as often as possible. The company's family of brands includes Booking.com, Kayak, Agoda.com, Rentalcars.com, and OpenTable, just to name a few. As part of The Priceline Group, Priceline travelers can expect to see results comprised of information from thousands of booking sites.

Travel Accommodations

Priceline seeks to give its customers as much freedom as possible by allowing them to name their preferred price and bid for their trip accommodations. Travelers can book the following through Priceline's platform:

  • Hotels
  • Flights
  • Rental cars
  • Vacation packages
  • Cruises

Navigation

Priceline has made it so that its platform is easy to navigate, offers some of the best deals in the industry, and gives travelers the "low down" on each vacation and travel package that is offered on its website. Consumers can search for vacation options by destination or star rating in order to quickly find what they are looking for.

Hotel Guidebook

One of the best services offered by Priceline is its hotel guidebook, which helps travelers understand the features and services that they will receive from each hotel that they are considering.

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The Bad

  • Pricing Discrepancies
  • Limited Foreign Listings
  • Travel Insurance Concerns

Pricing Discrepancies

There are some discrepancies in terms of pricing that Priceline customers should be aware of. For instance, resort fees are not included in bidding, which means that even if a customer gets a hotel deal on Priceline, they could be subject to additional resort fees of $25 or more. This obscure part of its terms of services could greatly inflate travel prices for customers who purchase a stay at a hotel or resort.

Limited Foreign Listings

For American consumers looking to travel internationally, Priceline is not the optimum first choice due to its limited offerings for out-of-country accommodations. Priceline's foreign vacation deals are limited to the following destinations:

  • Puerto Rico
  • The Caribbean
  • The Bahamas
  • Cancun

Travel Insurance Concerns

While Priceline does offer travel protection, there are some concerns about this feature. For example, the company's travel protection coverage is not available outside of the United States. Although Priceline does a nice job of meeting the needs and interests of those traveling within the U.S., the needs and interests of individuals traveling outside of the country are not covered. Travelers should also be aware that Priceline's travel protection does not cover voluntary trip changes or cancellations.

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The Bottom Line

Priceline offers booking for several travel accommodations, including flights, hotels, rental cars, cruises, and vacation bundles. The company also provides effective navigation and a hotel guidebook to help customers quickly find exactly what they are looking for.

However, Priceline's foreign listings are limited and its travel insurance is not available outside of the United States. Additionally, consumers should be aware that they may be subject to additional resort fees not included in their initial bid.

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Star Rating

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1.4

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500 Reviews

Review Breakdown

5 grade

6%

4 grade

4%

3 grade

2%

2 grade

2%

1 grade

86%

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Value

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Jonny Hancock

Priceline's website is simple and easy to use. However, they were advertising a trip that was sold out. Because of this false advertisement I had to use another site and was not happy when the new travel package was $250 more.

6 years ago

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Mhorne182 Eagle Mountain, UT

Can find good prices on Priceline. However be very careful with the name your price tool. One time we reserved a 2.5 star hotel and was given a 2 star hotel. Customer service was a nightmare. They wouldn’t budge or acknowledge their mistake.

5 years ago

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Stan Hollingshead Lehi, UT

Interface is easy to use. The value seems pretty good. It seems that when we book through Priceline we always get the room next to the elevator, ice machine, or some other undesirable spot. But the value is good so we keep coming back.

5 years ago

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Katie Kearney Vienna, VA

I compare a lot of flights and hotels on Priceline when I am traveling. It is nice to see a comparison of all the prices in one place. Prices are just insane for hotels and plane tickets nowadays so I never see like a GREAT deal.

6 years ago

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Shopman Herriman, UT

I feel like I am gambling when I use Priceline. I just want a nice room. When I use Priceline I don't know if I am going to get one. I also wish they let you search by indoor pool, not just pool.

3 years ago

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Mickey Mangum Long Beach, MS

I've used priceline but I don't like the way you have to bid on properties. Honestly it's too much trouble and I was better off just gong to a site that lists the prices and paying up. Now, once I got the hotel it was fine.

5 years ago

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Marissa Redwood Falls, MN

I've searched on Priceline a few times, but they never have stood out to me as providing something that so many other websites similar to them provide. I haven't been wowed by their deals.

5 years ago

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Rosann Stanko Logan, UT

We have used Priceline to find airline tickets and car rentals for a trip. We did find the site hard to navigate.

5 years ago