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LAST UPDATED: September 27th, 2022

Founded in 1997, Priceline is a travel site that helps consumers find and book flights, hotels, rental cars, cruises, and vacation packages. The company has several other brands and subsidiaries under its umbrella in order to help customers receive the best deals on travel accommodations.

Keep reading for details about Priceline, plus read Priceline reviews from real customers.

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The Good

  • Family of Brands
  • Travel Accommodations
  • Navigation
  • Hotel Guidebook

Family of Brands

For over 20 years, Priceline has cultivated and evolved its travel booking service to keep travelers coming back as often as possible. The company's family of brands includes Booking.com, Kayak, Agoda.com, Rentalcars.com, and OpenTable, just to name a few. As part of The Priceline Group, Priceline travelers can expect to see results comprised of information from thousands of booking sites.

Travel Accommodations

Priceline seeks to give its customers as much freedom as possible by allowing them to name their preferred price and bid for their trip accommodations. Travelers can book the following through Priceline's platform:

  • Hotels
  • Flights
  • Rental cars
  • Vacation packages
  • Cruises

Navigation

Priceline has made it so that its platform is easy to navigate, offers some of the best deals in the industry, and gives travelers the "low down" on each vacation and travel package that is offered on its website. Consumers can search for vacation options by destination or star rating in order to quickly find what they are looking for.

Hotel Guidebook

One of the best services offered by Priceline is its hotel guidebook, which helps travelers understand the features and services that they will receive from each hotel that they are considering.

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The Bad

  • Pricing Discrepancies
  • Limited Foreign Listings
  • Travel Insurance Concerns

Pricing Discrepancies

There are some discrepancies in terms of pricing that Priceline customers should be aware of. For instance, resort fees are not included in bidding, which means that even if a customer gets a hotel deal on Priceline, they could be subject to additional resort fees of $25 or more. This obscure part of its terms of services could greatly inflate travel prices for customers who purchase a stay at a hotel or resort.

Limited Foreign Listings

For American consumers looking to travel internationally, Priceline is not the optimum first choice due to its limited offerings for out-of-country accommodations. Priceline's foreign vacation deals are limited to the following destinations:

  • Puerto Rico
  • The Caribbean
  • The Bahamas
  • Cancun

Travel Insurance Concerns

While Priceline does offer travel protection, there are some concerns about this feature. For example, the company's travel protection coverage is not available outside of the United States. Although Priceline does a nice job of meeting the needs and interests of those traveling within the U.S., the needs and interests of individuals traveling outside of the country are not covered. Travelers should also be aware that Priceline's travel protection does not cover voluntary trip changes or cancellations.

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The Bottom Line

Priceline offers booking for several travel accommodations, including flights, hotels, rental cars, cruises, and vacation bundles. The company also provides effective navigation and a hotel guidebook to help customers quickly find exactly what they are looking for.

However, Priceline's foreign listings are limited and its travel insurance is not available outside of the United States. Additionally, consumers should be aware that they may be subject to additional resort fees not included in their initial bid.

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Star Rating

1.5

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422 Reviews

Review Breakdown

5 grade

7%

4 grade

5%

3 grade

2%

2 grade

3%

1 grade

84%

Sentiment Criteria

Value

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Quality

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Service

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Trustworthiness

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Review Source

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Paul Schenck Citrus Heights, CA

For years now I have had wonderful experiences with Priceline. I don’t know if it’s because I had worked for their spokesman (William Shatner) for years, or that I’ve been extremely lucky. Ive had one time where I paid twice for a room and once where I showed up for a reservation that the hotel had not received, though the hotel staff met the PL rate and PL refunded me promptly at 110 % because of my status as a Gold VIP. I have had some bad hotel experiences and when I’ve contacted PL they called and straightens things out immediately. Even through the pandemic they have made it so I can filter my hotels for Very clean 3 + stars and a rating above 8. Further if I arrive and the room isn’t what I expect I always ask for an upgrade and I pay the difference. Most of the time I get an apology and a huge discount on their best suite (50% or more). Priceline continues to ask what they can do to improve and when I can I let them know. I hope this helps someone else get the great experience I’ve had and though there are many services out there they stick with it until they master the app which can take some time, trial, error and some patience.

1 year ago

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Shauna Holley Palm Desert, CA

I've always loved booking hotels, flights and rental cars through Priceline. However, on car rentals in Salt Lake City, they have a ton of affordable rental car deals with Fox Rent A Car. This is the absolute worst place I've ever rented vehicles from and am disappointed Priceline has partnered with them. Filthy vehicles, shady billing, horrible customer support and simply the worst experience ever. You can do better than that Priceline - stay with firms with integrity and pride and far away from Fox Rent A Car.

1 year ago

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Apopka, Fl family

Excellent, have used Priceline for many hotels while traveling all over the country. The prices paid for rooms have saved us a good deal of money. At one hotel we were not happy with the hotel managements attitude at checkin and after a call to Priceline we were immediately credited for the stay and selected another hotel.

3 years ago

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Lesa Burgess Pleasant Grove, UT

I book my hotels occasionally through Priceline. I feel every time that I use this travel site service that it is simple & quick to use. I like being able to compare rates to the other hotels in the places I'm looking to stay. Priceline does a great job with offering me the best rates for quality hotels.

4 years ago

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Breanna Jones Salt Lake City, UT

I have booked a couple of hotels using the Priceline Express Deals and they have been the best deals by far. Their website is very easy to use and you can bundle when you travel. I always come here when i need a good deal for a hotel.

5 years ago

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Doyal Stewart Salt Lake City, UT

Perhaps it's my love of the terrible Shatner commercials, but I have used Priceline on several occasions while planning a trip. I've only ever had positive experiences and usually find their prices are reasonable and comparable to other sites.

5 years ago

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Michelle Schow Saratoga Springs, UT

Priceline is a good option for booking a hotel at a great deal if you aren't too picky about where you stay. (Although I can usually get a pretty good idea of what hotel it is based on the description). You can trust their ratings, so you know if you choose a 4 star hotel it will be a good place to stay.

2 years ago

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BLF Pleasant Grove, UT

I have purchased hotels and plane tickets through Priceline and find that they are reliable and useful. They try and find you the best deal for what you are looking for. I like that they offer deals on hotels that are really nice for a great price.

3 years ago

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Thomas Hullinger Pleasant Grove, UT

I like that they have so much information online, that you can use the price comparison tool and that they give you the opportunity to name your own price as well.

4 years ago

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John Schwab Sandy, UT

I use Priceline often. I find their user experience to be very good and it lets you filter quickly and pricing is always competitive or better than others.

5 years ago

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soporia moment Tallahassee, FL

When I usually need to book a fight to take a trip I use Priceline and for a round trip the prices are very reasonable. Also, if you want you can rent out a car so when you get off the plane you able to have one

1 year ago

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Sandra Dubas Salt Lake City, UT

I like using priceline because of the compared prices I get from them. I know that I will find a good price no matter what.

5 years ago

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Lori Schwab Sandy, UT

I like the option to name your price. Sometimes you can get a good price. I have never had an issue with them or with something that I have booked.

5 years ago

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Anya Lee Jacksonville, FL

I used Priceline while searching for a place to stay for a trip I took a few months ago and I was happy with what I found!

10 months ago

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Miles Strother American Fork, UT

I use Priceline to find good deals on hotels. Usually I end up going with someone else, but it's great to use as a travel search engine.

3 years ago

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Kenneth Robinson

Very good and helpful in finding me the best price and closest location to my destination

3 years ago

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Sheryl Wilson Salt Lake City, UT

It is a great option to be able to name your price. They offer some pretty good deals for travel.

5 years ago

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Cam McClellan Magna, UT

Priceline is the original of this group and has a great product we enjoy using them for the ease and convenience.

2 years ago

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Rischelle Mikkelson American Fork, UT

I have used Priceline for both hotel and car bookings. It is easy to navigate and find deals at any location worldwide.

2 years ago

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Amy Boren American Fork, UT

I have looked at flights on this web site. They are comparable to others but we have yet to book with them.

2 years ago

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Amanda Montebello, CA

I like using Priceline and especially the services to find cheap flights and affordable hotels.

2 years ago

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Dale L Farmer Littleton, CO

I have appreciated some of the deals I have received. It was easy to use and I felt reliable.

3 years ago