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SmileDirectClub

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6.9

Overall Score

LAST UPDATED: February 23rd, 2022

SmileDirectClub offers bright on teeth whitening supplies in addition to its clear aligner offerings. Bright on products utilize the same enamel-safe whitening agent that dentists use, but products are less than half the cost of professional teeth whitening services. The company offers at-home whitening kits for different amounts of time, including one year kits, six-month kits, and touch up options. 

SmileDirectClub claims that using its bright on whitening gel for one week, five minutes each morning and night, can whiten teeth up to nine shades and last for six months. The company’s products also include a 20-LED accelerator light that is powered by smart phones, its own electric toothbrush, and whitening toothpaste.

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The Good

  • LED Light
  • Pen Supply
  • Phone Compatibility

LED Light

SmileDirectClub has a variety of packages available for teeth whitening options. Most of these packages include an LED light which accelerates teeth whitening and is three times faster than teeth whitening strips. The blue wavelength on the LED light accelerates the bright on formula, creating a whiter smile faster than others. The bright on whitening removes years of tough stains and transforms your teeth with enamel-safe whitening agents approved by dentists. The treatment can last an average of six months, although many customers have reported whiter teeth immediately after use. 

Pen Supply

Also found in the teeth whitening packages purchased through SmileDirectClub are premium teeth whitening pens. The pens feature mint flavors, fast absorbing technology, and have a no-mess brush applicator. A whitening pen is a great way to touch up a specific tooth or certain area with a stain that needs extra whitening. The easy-to-use pens provide professional-quality teeth whitening all from the comfort of home. No need to go to the dentist's office; the oral care products are all available for at-home use.

Phone Compatibility

Something unique about SmileDirectClub is the compatibility between devices. Not only does the hands-free, smartphone powered LED accelerator light whiten your teeth, but it also connects with your android or iPhone. This makes it easy to whiten your teeth everywhere. Results make your teeth notably whiter and brighter. 

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The Bad

  • Can't Whiten Teeth While Wearing Aligners

Can't Whiten Teeth While Wearing Aligners

SmileDirectClub also provides clear aligner bundles for people who want to straighten their teeth at home. Some invisible braces providers offer teeth whitening solutions that pair with your aligners so you can whiten your teeth while simultaneously wearing your aligners and straightening your teeth. SmileDirectClub's teeth whitening kit is separate from its aligner treatment, so you'll need to whiten your teeth separately and won't be able to put your teeth whitening solution on while wearing your aligners. 

However, this is convenient for people who only want to whiten their teeth and don't plan on purchasing the invisible braces treatment, so it may be a positive that SmileDirectClub sells its teeth whitening separately. 

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The Bottom Line

SmileDirectClub offers great products like the LED accelerator light and bright on kit, compatibility among technology, and customizable smile-correcting clear aligners. You are getting a great deal for the product as well as fast shipping and high-quality teeth whitening. You can also make an appointment or order your impression kit for SmileDirectClub aligners to see how your smile can be improved. 

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Star Rating

4.5

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96 Reviews

Review Breakdown

5 grade

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4 grade

18%

3 grade

2%

2 grade

4%

1 grade

4%

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Kimberly Portland, OR

Everytime ive spoke or went into a smile direct office. I was greeted with kindness, they go out of their way to support their costumers and make a point of listening to all and any concerns you may have! They go above and beyond. I also love how to accept payments. I live month to month with 3 children and its very affordable. Highly recommend smile direct!

3 years ago

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Reply from SmileDirectClub

Kimberly, we strive for 100% satisfaction, and it's always our goal to give customers an informative and exciting experience. Thank you so much.

Mar. 25th, 2020

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Kiley W.

They definitely deserve five stars, they've helped me out throughout this whole process of getting straight days without the extra cost, anytime I had a question or just a little concerned I would DM the Instagram account and they would answer within an hour. They are very helpful and kind and send text messages and emails every time you need to switch out your liners for the new ones all together my experience has been great with Smile Direct Club.

3 years ago

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Reply from SmileDirectClub

Wow! This means a lot to us, Kiley. We sure are proud of both our team and the technology we use in order to give our customers a cost-effective and convenient option. Thank you so much for your kind words of support.

Mar. 12th, 2020

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Heather Ramsey

I've had major crowding in my teeth for many years. I really could not afford the extravagant cost of braces or Invisalign. Smile Direct is the only service provider that allowed me to not undergo a credit check to make payments. The customer service was a great and pleasant experience. Everyone was friendly. The processing times and delivery times were unusually expedient for a high-volume, busy company with so many orders to fulfill.

3 years ago

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Reply from SmileDirectClub

Wow! This means a lot to us, Heather. We sure are proud of both our team and the technology we use in order to give our customers a cost-effective and convenient option. Thank you so much for your kind words of support.

Mar. 12th, 2020

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Kevin Griffith

Excellent customer service. From sign up to receiving my aligners was fast and efficient. Quality of everything in the purple box is very good. Smile Direct Club has refined the entire process into a painless exciting experience. Amazing dramitic results in just three months. With just two months to go I'll have a restored perfect smile. Dentist quote 8K! Smile Direct Club 2K! No kidding!

3 years ago

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Reply from SmileDirectClub

Kevin, we strive for 100% satisfaction, and it's always our goal to give customers an informative and exciting experience. Thank you so much.

Mar. 12th, 2020

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Chelsea Rochester, NY

I absolutely loved my results , my smile was visibly whiter by the second use . I also love how long the results have lasted . My smile is still as white as it's ever been . I will purchase another kit

3 years ago

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Reply from SmileDirectClub

This is what we like to see! Thank you, Chelsea.

Sep. 14th, 2020

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Rosalba Fontana, CA

SmileDirectClub delivered my aligners on time. The box was complete and came with clear instructions. I began noticing a change in my smile 4 weeks into my plan. It has been a great experience, so far.

3 years ago

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Reply from SmileDirectClub

Hi Rosalba, thank you for taking the time to leave a review for us at SmileDirectClub. We're so happy to read this!

Mar. 12th, 2020

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Haley St Louis, MO

They were excellent, the people who worked with me were very friendly, I love the whitening kit that I was provided. It was a really great experience

3 years ago

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Reply from SmileDirectClub

Hi Haley! We're thrilled to see this.

Mar. 25th, 2020

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Lotte Malave

Friendly service! No Waiting time for costumer service . In Brickell office the staff cannot be better. Very professional and friendly.

3 years ago

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Reply from SmileDirectClub

This is so exciting to hear! We are thrilled about this feedback. Thank you for the support!

Mar. 25th, 2020

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Terri Livingston Peculiar, MO

So easy to use. The directions are very easy to understand and follow. Have been kept informed and reminded when to change aligners.

3 years ago

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Reply from SmileDirectClub

Terri, thank you so much for the positive review!

Mar. 12th, 2020

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Deborah Schubert

Great job so far, feel like everything progressing well. I got all my questions answered. I like that I dont have to get all checkups.

3 years ago

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Reply from SmileDirectClub

This is exactly what we're here for, Deborah! Thank you so much.

Mar. 12th, 2020

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Hernan Geldstein

Everything was great since day 1. Everything arrived on time, fitting perfectly all my needs I am super happy with the final results

3 years ago

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Reply from SmileDirectClub

Hernan, we're thrilled to see your kind review!

Mar. 12th, 2020

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Israel

Everyone makes you feel very comfortable. The service is immaculate & ever since my journey started, SmileDirect has exceeded my expectations!

3 years ago

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Reply from SmileDirectClub

Israel, thank you so much for the positive review!

Mar. 12th, 2020

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Veronica G. Richmond, VA

The aligners worked great in straightening my teeth in 6 months, plus the whitening gel was amazing.

3 years ago

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Reply from SmileDirectClub

Veronica, we are so happy to read such a great review about SmileDirectClub!

Sep. 14th, 2020

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Ted Richmond, MI

Efficient and inexpensive, so easy to use and the results were just as good as going to a regular dentist

3 years ago

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Reply from SmileDirectClub

This is what we like to see! Thank you, Ted.

Mar. 25th, 2020

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Eddy San Antonio, TX

Place where you drop in once and then you get your personal kit and you have their support when you need them

3 years ago

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Reply from SmileDirectClub

Eddy, we're delighted to read your review!

Mar. 25th, 2020

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Makinsey

Great customer service, when I emailed for concerns they were very quick to respond and very polite.

3 years ago

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Reply from SmileDirectClub

Makinsey, this rating means the world to us. Thank you for taking the time to leave a review!

Mar. 25th, 2020

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Marie Szczesny

Easy to do for busy lifestyles. I am a contract worker and cannot make regular visits to an orthodontist's office.

3 years ago

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Reply from SmileDirectClub

Marie, thank you so much for sharing.

Mar. 12th, 2020

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Vy Ha Birmingham, AL

I have been trying to lighten my teeth by brushing with peroxide everyday but it never works. My teeth have seem to performing better with SmileDirectClub and they do not seem weak as other teeth lighteners tend to have an effect on my teeth and making it more sensitive but this one doesnt

1 year ago

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roberto arcia Columbia, MO

When it comes to teeth whitening, SmileDirectClub is leading the game. I have had a brightening device for the past six months and my smile has gotten so much whiter! SmileDirect has various different options for devices and they're rechargeable which is amazing. I will continue to be using SmileDIrect for the foreseeable future.

1 year ago

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Jazmine Lloyd New Orleans, LA

It fits my budget and it's saves a lot of time from sitting in the dentist office.

3 years ago

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Reply from SmileDirectClub

We love providing a convenient option for our customers. Thanks for taking the time to leave us a review, Jazmine.

Sep. 14th, 2020

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G. Derek Spokane, WA

The product came earlier than expected and it worked just like it said in the advertisements.

3 years ago

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Reply from SmileDirectClub

We are grinning from ear to ear. Thank you for the support, G. We are always here for you!

Sep. 14th, 2020

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Heather

Great prices for whitening gel, friendly service, and the whitening kit really works!

3 years ago

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Reply from SmileDirectClub

Heather, thank you for your kind words and this wonderful review!

Mar. 25th, 2020

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Haley Linkous

They have very supportive support teams and make sure to meet customer needs and concerns

3 years ago

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Reply from SmileDirectClub

Haley, this rating means the world to us. Thank you for taking the time to leave a review!

Mar. 25th, 2020

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Pamela

I noticed my teeth shift to a whiter shade after following repeated use of the whitener.

3 years ago

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Reply from SmileDirectClub

Thank you so much for sharing, Pamela! This means the world to us.

Mar. 25th, 2020

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Jesica Land Navarre, FL

So easy to use and results show up fast, there isn't a bad taste and it's very affordable.

3 years ago

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Reply from SmileDirectClub

Jesica, we're delighted to read your review!

Mar. 12th, 2020

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Abigail

Works great. See results within a week. I really like and trust smiledirectclub. Highly recommend.

3 years ago

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Reply from SmileDirectClub

Abigail, we're delighted to read your review!

Mar. 12th, 2020

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Casey Lecco

It has been a breeze working with SmileDirectClub! They have made it so easy week through week.

3 years ago

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Reply from SmileDirectClub

Thanks so much for the review! We work hard to make sure every customer has the best experience in the best environment, and we are happy to see that reflected in this review.

Mar. 12th, 2020

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DesaRae

Amazing! Results after one session and I've been doing this for months with no sensitivity!

3 years ago

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Reply from SmileDirectClub

DesaRae, reviews like this give us motivation and help us ensure we provide high-quality care.

Mar. 12th, 2020

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Annie O'Dell

I'm seeing results and liking what I see. AND they tell me when to change my forms.

3 years ago

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Reply from SmileDirectClub

Now that's an honor! Thank you so much, Annie.

Mar. 12th, 2020

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Frances Deishler

Love the progress my teeth are making. The Bright On is working Great on Whiting my teeth!

3 years ago

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Reply from SmileDirectClub

Hi Frances, thank you for taking the time to leave a review for us at SmileDirectClub. We're so happy to read this!

Mar. 12th, 2020

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Kasey Franklin

I bought the whitening kit, and hands down best product available for whitening.

3 years ago

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Reply from SmileDirectClub

Kasey, your wonderful feedback and rating mean a lot to us.

Mar. 12th, 2020

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June

Always sending upbeat reminders and words of encouragement along with the great products.

3 years ago

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Reply from SmileDirectClub

June, we are so happy to read such a great review about SmileDirectClub!

Mar. 12th, 2020

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jaci finch Corpus Christi, TX

I bought smile direct club to straighten my teeth and it came with a teeth whitening kit. It was awesome. About once a month I redo it. Also, it is a bang for my buck. I get four uses out of every one use tube!

2 years ago

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Reply from SmileDirectClub

Thanks a million, Jaci!

Jan. 7th, 2021

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take7 Sandy, UT

It worked and it didn't give me as bad teeth sensitivity as white strips from the store. I would say about 2- 3 shades lighter. Worth the price and cheaper than the glo whitening.

3 years ago

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Reply from SmileDirectClub

We love providing a convenient option for our customers. Thanks for taking the time to leave us a review.

Mar. 12th, 2020

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April Silsbee, TX

They were super friendly and helpful throughout my whole experience!

3 years ago

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Reply from SmileDirectClub

Hi April! We're thrilled to see this.

Sep. 14th, 2020

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Brittany Bervine Martinsville, VA

My results each week are improving and I can tell physically 😍

3 years ago

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Reply from SmileDirectClub

Hi Brittany! We're thrilled to see this.

Sep. 14th, 2020

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Yolanda Tampa, FL

Affordable & effective, with support whenever you need them.

3 years ago

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Reply from SmileDirectClub

Yolanda, we really appreciate your feedback!

Sep. 14th, 2020

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Denise davidson Kalispell, MT

They're always there when you need them and they call you back

3 years ago

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Reply from SmileDirectClub

Denise, we love seeing this!

Sep. 14th, 2020

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SWinfrey Augusta, GA

Great product, great service, great value, great customer support

3 years ago

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Reply from SmileDirectClub

Hello, thank you; we appreciate your feedback!

Mar. 25th, 2020

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Charles Harrigan Lynbrook, NY

Easy scanning process took care off billing for me not hard to do at all

3 years ago

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Reply from SmileDirectClub

Hello Charles, thank you; we appreciate your feedback!

Mar. 25th, 2020

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Stevie Avon, MA

The process of getting rhe aligners was very easy if you go to the smile shop.

3 years ago

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Reply from SmileDirectClub

Now that's an honor! Thank you so much, Larry.

Mar. 12th, 2020

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Renee Laurel, MD

So easy to follow along with the program because of the reminders and check ins

3 years ago

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Reply from SmileDirectClub

Renee, we really appreciate your feedback!

Mar. 12th, 2020

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Angela Livingston

The smile direct club has been great and it has been easy for me.me

3 years ago

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Reply from SmileDirectClub

Hi Angela, thank you for taking the time to leave a review for us at SmileDirectClub. We're so happy to read this!

Mar. 12th, 2020

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Trinay

The staff were very pleasant and the process felt super quick and easy

3 years ago

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Reply from SmileDirectClub

Trinay, we strive for 100% satisfaction, and it's always our goal to give customers an informative and exciting experience. Thank you so much.

Mar. 12th, 2020

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Yajaira Jimenez Huntington Park, CA

Because it has been really working on teeth. I love it

3 years ago

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Reply from SmileDirectClub

Yajaira, we are so happy to read such a great review about SmileDirectClub!

Sep. 14th, 2020

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Andrea Rives Junction, MI

Great product, fast results and the results have lasted

3 years ago

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Reply from SmileDirectClub

Andrea, we love seeing this!

Sep. 14th, 2020

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Shelbi Gerrardstown, WV

Customer service was nice. It's very easy and convenient.

3 years ago

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Reply from SmileDirectClub

This is why we do what we do. Thank you for the feedback, Shelbi!

Mar. 25th, 2020

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Mackenzie Lake Village, IN

everything was delivered earlier than expected!

3 years ago

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Reply from SmileDirectClub

Thank you for taking the time to leave a review and putting a smile on our face!

Mar. 25th, 2020

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Sherry Hudson bridgett

I had a great experience all my questions were answered.

3 years ago

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Reply from SmileDirectClub

Sherry, we really appreciate your feedback!

Mar. 25th, 2020

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Larry Cromwell Cary, NC

Simplicity and steady informative communication.

3 years ago

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Reply from SmileDirectClub

Now that's an honor! Thank you so much, Larry.

Mar. 12th, 2020