Zillow was developed as an online real estate search engine that was incorporated in 2004. It was created by Rich Barton and Lloyd Bring, former Microsoft gurus who were key in the development of the Expedia website. Spencer Rascoff serves as the company CEO.

The company has data on over 110 million homes in the United States, in addition to the 2 million that are currently listed on the website for sale. The site offers value estimates on homes, gives key data on how the price of a home will change over a given timespan, gives aerial views of homes and helps customers find data on similar homes that exist in the same search area. The website accesses basic public data on a home and also gives information on the square footage and number of bedrooms listed in a home. If a home has a recently added feature, such as a renovation, this information is also tracked on the website for the home. Zillow also has API integration and developers can also network Zillow's search feature into websites developed for other realtors.

Zillow has a unique functionality that is not found on many realtor websites. The "Make Me Move" feature is a great way to get a pre-market price on the home out there. One of the nice features of the Zillow website is the rental search feature, which was launched in 2009. The website doesn't list as many rentals as homes, but this helps renters find an affordable website. Zillow is also used to power other key real estate search paradigms, such as AOL Real Estate and MSN Real Estate, in 2013 and 2014 respectively.

Zillow also was one of the first companies in the industry to begin using apps to access its real estate search database. Here is a list of apps available and the dates that they were launched:

  • April 2009, iPhone app
  • March 2010, Android app
  • April 2010, iPad app
  • March 2011, Blackberry app
  • July 2012, Windows phone app
  • November 2013, Windows 8.1 app.

Top Ranked Companies

company logo
#1 Hubzu chevron_right
8.9 Overall Score
2.8
starstarstar_halfstar_borderstar_border
(94)
company logo
#3 Realtor.com chevron_right
6.4 Overall Score
3.2
starstarstarstar_halfstar_border
(16)

The Good

  • Search functionality
  • Apps

The first thing that we noticed about the Zillow website was its functionality. We liked the number of listings that we saw available. The search feature is also easy to use. Site users can do multiple types of searches. It is possible to search by address, state, map, type of home, rental or home purchase, the number of bedrooms in a home, and other search criteria. It also includes a "Make Me Move" price, where customers can see new homes that are just starting to enter the market.
Another thing that we liked about the website was the feature that lets users see factors that increase a home's values. Price valuation increases in a home can be projected for a 5- or 10-year timespan. Also, the site lists recent renovations to a home that may also increase its price.

We also liked the number of apps available for Zillow. When we looked at apps in the industry, many of the apps were only geared for the iPhone. We saw apps available for the iPad and Google tablets as well. The Zillow app is very flexible to use on the Windows 8.1 phone, a major plus in our opinion, given the Zillow functionality of the MSN Real Estate website.

We found that the Zillow "Zestimate" was also accurate. We looked at homes on the website and then checked these prices with real estate websites and other listings. The Zestimate feature allows users to see a price that is projected based on several factors, including prices of homes that are also going in the same search area. Zestimate, however, is not always accurate. One of the problems that we found with "Zestimates" was that the price accuracy varies by location and current offers if buyers are negotiating for the home.

The Bad

  • Customer support
  • Zestimate accuracy

One of the things we noticed right away was the lack of support available for the Zillow website. They don't offer a toll-free number for customers to call in. There is also no live chat app for customers who are looking for information about a particular home.

Another problem that we found with Zillow was that the Zestimate and home prices listed on the website was not always accurate. We found that a homeowner who rented had lost income on a property because the property was incorrectly listed as being "in foreclosure." The client asked to receive funds to help compensate for their losses, but Zillow responded by saying that their information is received from third-party sources. We found that the pricing critiques of the website hinged on the following factors:

  • Some data used to compile the Zillow price estimate can be as old as twenty years and is based on old bank data, public data, and sales transactions.
  • Only 65% of Zillow's listing stock can be considered "accurate," according to Fortune magazine.
  • Real estate agents and brokers are more likely to know the most up-to-date and factual information about a home that is listed for sale.

The Bottom Line

Overall, we would recommend Zillow as a website for listing your home or looking for a new home. Here is what we liked about Zillow's website:

  • Accurate data, for the most part, that is compiled from trustworthy and up-to-date public sources.
  • The "Zestimate" price that is listed for homes.
  • The search functionality of the website.
  • The ability for site users to ask real estate questions in a public forum.
  • The map feature and aerial views offered for homes.
  • Price valuation information for a home that is listed in timespan intervals.
  • Rental listings that are almost as extensive as sales listings.

We saw a pattern of complaints such as occasional inaccurate price information for a new home. Some landlords lost money due to homes being listed as "in foreclosure" on the website when they were in fact not. Also, we had concerns with some property information on the website, especially bank data, as being as much as two decades old. Even though Zillow gets its information from third-party sources, more supervision of the data is needed to ensure its accuracy.

Why Can I Trust Bestcompany.com arrow_drop_down

User Reviews

Star Rating

4.2
starstarstarstarstar_half

50 Reviews

Review Breakdown

5 star
48%
4 star
40%
3 star
4%
2 star
2%
1 star
6%

Sentiment Criteria

Value for your money
starstarstarstarstar_half
Quality of product or service
starstarstarstarstar_half
Customer service
starstarstarstarstar_half
Company trustworthiness
starstarstarstarstar_half
search cancel
starstarstarstarstar

Teagan Jarvis

September 17th, 2020 Los Angeles, CA

Great place to list and view homes and apartments, I wish it was more widely used as the blank spaces can be a little annoying when searching, obviously it depends on the homeowners though

starstarstarstarstar_border

Yolanda Briganti

September 16th, 2020 Riverton, UT

I used Zillow to get an idea how much housing was going for when we bought our house. It is not exactly accurate but close.

starstarstarstarstar

Kate Lillywhite

September 15th, 2020 American Fork, UT

I love checking our houses in my neighborhood on Zillow! It helps me to know what the current market is like and gives me insight into what's happening in my area. The perfect place to go to find your dream home!

starstarstarstarstar_border

Larson

September 15th, 2020 Riverton, UT DETAILS arrow_drop_down
Value for your money
starstarstarstarstar
Quality of product or service
starstarstarstarstar_border
Customer service
starstarstarstarstar_border
Company trustworthiness
starstarstarstarstar_border

Zillow is a great website to get an idea of home prices and to compare rent costs for different areas. Sometimes the information isn’t as complete or as accurate as it could be, but overall it’s really helpful.

starstarstarstarstar

Robert Okray

September 15th, 2020 Orlando, FL

Zillow was awesome, I found my home on the site. Very informative. Lots of photos.

starstarstarstarstar

Lottielyn Schwenke

September 14th, 2020 Orlando, FL

This is the app I troll in my spare time! I may not be house hunting but I love to see where the market is and how much houses are selling for around my area.

starstarstarstarstar

Dave_

September 14th, 2020 Layton, UT

Great features to find the types of homes, neighborhoods, schools, prices and other information when searching for homes.

starstarstarstarstar

Tagg

September 11th, 2020 Ogden, UT DETAILS arrow_drop_down
Value for your money
starstarstarstarstar_border
Quality of product or service
starstarstarstarstar
Customer service
starstarstarstarstar_border
Company trustworthiness
starstarstarstarstar

I love using Zillow to find homes and sell my homes. The site is easy to use and provides a lot of exposure to your home.

starstarstarstarstar_border

Ashley Ulibarri

September 11th, 2020 Los Angeles, CA

Zillow is my favorite site to look up properties. I like the functionality of the website and that I can zoom in on the photos. I like that it gives me a prove history on the property. It’s a great resource when looking for a home.

starstarstarstar_borderstar_border

Jon Posey

September 10th, 2020 Riverton, UT

Zillow is a quick and easy way to get the lay of the land but unfortunately I don't agree with their estimates at all. I don't think they are accurate.

starstarstarstarstar

Tony

September 10th, 2020 Riverton, UT DETAILS arrow_drop_down
Value for your money
starstarstarstarstar
Quality of product or service
starstarstarstarstar
Customer service
starstarstarstarstar
Company trustworthiness
starstarstarstarstar

Really like Zillow's ease of use and Z-esttimate feature. While it may not always be accurate, it's still good for a benchmark and the site is simple to navigate.

starstarstarstarstar

Kim Young

September 9th, 2020 Little Rock, AR DETAILS arrow_drop_down
Value for your money
starstarstarstarstar
Quality of product or service
starstarstarstarstar
Customer service
starstarstarstarstar
Company trustworthiness
starstarstarstarstar

I stalked Zillow daily while we were looking for a new house. The information was accurate and up-to-date.

starstarstarstarstar

Eric Wilkinson

September 9th, 2020 Herriman, UT

Zillow is a website I like to visit on a weekly basis. I love to see the value of my home. I use it for work occasionally.

starstarstarstarstar

Wayne Young

September 9th, 2020 Little Rock, AR

Zillow is a great cite to browse real estate to get an idea of what the market is in your area and virtually tour homes without an agent from your couch.

history
starstarstarstarstar

AF

September 8th, 2020 ,

Zillow is an easy way to search homes for sale. They have some great filters to help you really specialize your search. I'm a fan of the map feature so you can see what else is available in the area you're searching.

starstarstarstarstar_border

Danny Reeder

September 5th, 2020 Ogden, UT

We posted our first home for sale with Zillow. They made it really easy to add photos and information regarding the home to the site. It's a great site to look at comparables in different neighborhoods as well.

starstarstarstarstar_border

Shante Reeder

September 3rd, 2020 Herriman, UT DETAILS arrow_drop_down
Value for your money
starstarstarstarstar
Quality of product or service
starstarstarstarstar
Customer service
starstarstarstarstar
Company trustworthiness
starstarstarstarstar

Over the years I have used Zillow to look at the value of my own home, as well as searching for a new home. It is really easy to use, and is fairly accurate on the pricing it gives.

starstarstarstar_borderstar_border

Danielle LeCheminant

September 3rd, 2020 Lehi, UT

I've looked at Zillow for homes a few times. They have a lot of homes listed for sale or for rent that have already been purchased or occupied. It doesn't get updated often. I do like that you do not have to sign in and get endless emails like other house listing sites do.

starstarstarstarstar

Amber P.

September 3rd, 2020 Sacramento, CA

We have used zillow to list a rental, which was very easy. We set up rental payments through them! That was great! And used them to find market value for rent as well as a sell price when we decided to sell. Super easy!

starstarstarstarstar_border

Abby Stubbs

September 3rd, 2020 Brigham City, UT

Zillow was helpful in getting a quick, free view of the market where we were planning on buying a house. It is easy to navigate and I especially like the map view.

history
starstarstarstarstar_border

Dre35

September 3rd, 2020 West Valley City, UT

Great website, easy to understand and use. Value of homes aren't the most accurate, but great for a ballpark estimate. Love the website layout, especially when looking at a house, it doesn't send me to another screen, rather it provides a pop-up screen to look at and easily close to get back to the maps.

starstarstarstarstar_border

Judy Feldmeier

August 1st, 2020 Houston, TX DETAILS arrow_drop_down
Value for your money
starstarstarstarstar

Very easy to search properties, like the fact you can narrow your search criteria making it useful. Like the fact it saves your searches and you get notified when a property matches your criteria.

starstarstarstarstar

Molly Keogh

February 19th, 2020 Ogden, UT

Zillow has been of great use to us. It has help us know the value of our home. Compare prices when we were looking for homes.

starstarstarstarstar_border

Nicholas Genes

February 18th, 2020 Los Angeles, CA

I use Zillow religiously when searching neighborhoods and price scales. They aren’t completely accurate on the figures but it’s gives a good enough estimate for research!

starstarstarstarstar

Eddie Rios

February 6th, 2020 Ogden, UT DETAILS arrow_drop_down
Value for your money
starstarstarstarstar
Quality of product or service
starstarstarstarstar
Customer service
starstarstarstarstar_border
Company trustworthiness
starstarstarstarstar

Zillow is industry leading in search tools in real estate. I found that they had more variables to choose from, more options and more comprehensive search results. I made Zillow my choice tool when I was in the real estate market. I will do so again very soon.

starstarstarstarstar

Beverly Schacher

February 4th, 2020 Long Beach, MS

I love the Zillow app. It is easy to use and easy to filter out only the types of properties you are interested in. I like how it gives additional information about sales history, HOA fees, mortgage payments, schools, etc.

starstarstarstarstar

Brittany Wilkinson

November 9th, 2019 Herriman, UT DETAILS arrow_drop_down
Value for your money
starstarstarstarstar
Quality of product or service
starstarstarstarstar
Customer service
starstarstarstarstar
Company trustworthiness
starstarstarstarstar

I work in insurance and I use Zillow's website frequently. It is full of useful information. There site is easy to read and full of important home details and information. It is easy to navigate.

starstar_borderstar_borderstar_borderstar_border

Jay

May 12th, 2019 Great Falls, MT

These people are a nightmare!! We aren't even listed with them. Our home is not for sale, not in pre-foreclosure, not up for auction!! Our home has been in loan modification, was approved by our first lender, sold to another lender and is in final review. We have been told by our lender that all is approved. Zillow and Auction.com will not remove the false listing!! They both tell us to have the mortgage company just call them...Per both of our lenders, "we don't call Zillow or Auciton.com". Both mortgage companies are saying this is a scam and will be initiating legal action. We are in contact with our attorney as well. This happened the first time in Feb 2019, and was removed immediately by Zillow. Now somehow they just can't remove it. This was re-posted a week ago and now they won't remove it!! Avoid Auction.com and Zillow at all cost. They listed this on their own, we never contacted them.

starstarstarstarstar

Tanner Cook

December 15th, 2018 Gilbert, AZ DETAILS arrow_drop_down
Value for your money
starstarstarstarstar
Quality of product or service
starstarstarstarstar
Customer service
starstarstarstarstar
Company trustworthiness
starstarstarstarstar

Using Zillow was a great resource for my wife and I, as many listings on there or not on the MLS. Even though we had a realtor, we found the property that we most like through Zillow. When it comes time to rent in a year, will be using Zillow again

starstarstarstarstar

Joanna Hester

June 5th, 2018 Gilbert, AZ DETAILS arrow_drop_down
Value for your money
starstarstarstarstar
Quality of product or service
starstarstarstarstar
Customer service
starstarstarstarstar
Company trustworthiness
starstarstarstarstar

I reference zillow.com on almost a daily basis to see the new houses on the market and what the prices are doing in my neighborhood. I know the info is reliable and a true representation of the market.

starstarstarstarstar_border

Vicki A Michaels

May 1st, 2018

I love looking up the value of my house and seeing it go up.

starstarstarstarstar

Rebecca Malone

May 1st, 2018 Minneapolis, MN

Thanks to the ease of use, the Zillow app makes house hunting a breeze! I can look it up on-the-go, draw a geographic area to search within with my finger, search nearby, and the filters make it easy to narrow down the results to a most consise list of my needs.

starstarstarstarstar_border

RJ

April 30th, 2018 Provo, UT

I appreciate the information that is provided about the community to go along with the actual home.

starstarstarstarstar_border

Trent

April 30th, 2018 Provo, UT

Easy to use. I also like all the information that is provided about each house.

starstarstarstarstar

Schon

April 28th, 2018 Smithfield, UT

We used Zillow and another app when searching for our house. Very easy to use and helpful in our search.

starstarstarstarstar_border

Amanda

April 16th, 2018 Sherwood, OR

They don't have the best estimates/comps on property if you are looking to sell... but I do like their rental site and app!

starstarstarstarstar

Chase H

April 16th, 2018 Provo, UT DETAILS arrow_drop_down
Value for your money
starstarstarstar_borderstar_border
Quality of product or service
starstarstarstarstar
Customer service
starstarstarstar_borderstar_border
Company trustworthiness
starstarstarstar_borderstar_border

Very similar to a lot of other home websites. Easy to use interface. Great for seeing the options in a specific area according to your budget.

starstarstarstarstar

Michael

April 15th, 2018 Ogden, UT

Great website to find homes and values.

starstarstarstarstar

Jacinda E

December 18th, 2017 Sandy, UT

It is a fun app to look at the kind of house one would like. My husband and I are in the market and we have enjoyed being able to select an area and a price then look at different homes.

starstarstarstarstar_border

Suzanna Wootton

December 18th, 2017 Springville, UT DETAILS arrow_drop_down
Value for your money
starstarstarstar_borderstar_border
Quality of product or service
starstarstarstar_borderstar_border
Customer service
starstarstarstar_borderstar_border
Company trustworthiness
starstarstarstar_borderstar_border

When I was looking to buy a house, I enjoyed using Zillow. The only thing I didn't like was that houses would already be sold and they would still be up on zillow's site and it was kind of frustrating.

history
starstarstarstarstar

Cassidy Gundersen

December 10th, 2017 Orem, UT

Zillow is hands down the best place we have found to look for homes. It is easy to use and find homes and most of the homes have all of the information that you would need to make a decision. Because there are so many users- there are lots of choices. I have never had issues with the app

starstarstarstarstar_border

Lindsey

December 9th, 2017 American Fork, UT

I think Zillow is a great option for searching for homes and apartments. You can personalize your search to find exactly what you want in a property.

starstarstarstarstar_border

Emerald Scott

December 5th, 2017 West Jordan, UT

The site is easy to use and has a ton of useful information. The searches are easy to customize, but it only has town specifications whereas I would prefer distance specifications.

starstarstarstarstar_border

Kent Jensen

November 8th, 2017 Newberg, OR

Easy to use. Huge source of data and information. I think this is a must if you are thinking of buying or selling.

starstarstarstarstar_border

Hyrum

October 26th, 2017 Sandy, UT

Great app. I used to think they had a great selection until I started looking at RedFin, but now I see that their selection is much smaller.

starstar_borderstar_borderstar_borderstar_border

peter

August 23rd, 2017 Catonsville, MD

inaccurate click bate, mote of their listing is either under contract, not for sale, horrible if you want to waste your time. the only positive is the ease of use of the interface and app. other than that the info is garbage

starstarstarstarstar_border

Doyal Stewart

June 12th, 2017 Salt Lake City, UT

I have been looking into buying a home for some time now, Zillow has been a great way to see all of the available homes in the areas I want to live in. I also like the added information of seeing what homes are foreclosed. Hopefully my search for a home will be over soon.

starstarstarstarstar_border

Susan Stewart

June 12th, 2017 Salt Lake City, UT

Zillow has been a great little app for trying to find a home. It's so easy to zoom in and out of the map to see the houses I want to. They give a great deal of information and even estimate what my monthly price would be. It's probably the best app for houses right now.

starstar_borderstar_borderstar_borderstar_border

robin

September 6th, 2015 Gaithersburg, MD

Zillow's estimates are hard to decipher, especially when an estimate for a delapidated home in an OK neighborhood in Montgomery County MD lists for more than $500K when other larger and remodeled homes around it are estimated at nearly $100K less. Same with under-estimates that are based on some arcane and not well-defined criteria that does not make sense. Why does Zillow even offer estimates when they are so far off of what the real value is, including actual home sales in the area?

starstarstar_borderstar_borderstar_border

Kristen

September 15th, 2014 Pleasant Grove, UT

Ziillow is a great tool to find a house, but isn't necessarily the best tool to find a foreclosed home. A lot of time, the "foreclosed" listings on Zillow are outdated or are just ways to get your to look at a house even though it is not foreclosed. Best to look at real foreclosed sites to get real information. Zillow can help give ideas and pricing though.

  • 1