RealEstate Agent
Author: Kaitlyn Short
RealEstateAgent.com is a national database for residential customers looking for real estate agents. The company has been going strong for nearly two decades, with an extensive online database. Customers can target specific geographic areas and agents can pay to list their profile on the site. With offices in Florida, the company’s outreach spans across the United States.
Top Ranked Companies
The Good
- Cost
- Glossary
- Easy Navigation
Cost
The directory is free for those looking for an agent. This is a great way to research real estate agents and does not involve a monetary investment. With so many costs associated with finding and buying real estate, having a free ride with the agent location is helpful.
Glossary
RealEstateAgent.com has a thorough glossary that includes a large number of real estate related terms and definitions. This is helpful for individuals and families who are new to looking for property.
Easy Navigation
Customers can easily search for a specific area by entering the zip code or city. Any local agents that pay to advertise will pop right up. This makes targeting specific regions and finding support to help make the process less difficult.
The Bad
- Paid Ads/Entries
- Lack of Vetting
- Saturated Market
Paid Ads/Entries
Although the company does have a large database, agents must pay a fee to have a profile listed on the site. This eliminates many excellent agents who may not have the resources to put into advertising, as well as agents new to the market who are still getting established.
Lack of Vetting
Agents pay a fee to be listed, but there is no criteria or vetting process on their website. So an agent with a poor reputation could pay for an entry. This pay-to-play model makes it less transparent which agents are known for quality and professionalism, something customers will no doubt want to verify independently through other review sites or calling references.
Saturated Market
Real estate is an industry flooded by competitors, not all of whom are on the same level of quality. Other listing sites include Realtor.com, My Agent Finder, Homes.com, and many others. This can make the search process challenging, as each platform will provide different information and many users will end up using multiple systems.
The Bottom Line
RealEstateAgent.com has a lot to offer for first-time property buyers, and makes finding agents in a targeted region very easy to do. The site is free, has a large database, and provides educational materials to customers. The market is saturated with many players, some of whom have strengths and weaknesses in different areas. Customers may end up using more than one platform, although RealEstateAgent.com has all of the essentials needed.
