Identity Guard vs NortonLifeLock

Jenna Vasquez
Jenna Vasquez | Contributor
Identity Guard and LifeLock are two top-rated companies that provide reputable identity theft protection services.

Both companies offer fairly advanced technology compared to what other companies in the industry offer. Identity Guard, for example, offer IBM® Watson™ Artificial Intelligence technology while LifeLock has cyberthreat-blocking Norton technology. Each company provides multiple identity theft protection service options at relatively affordable costs.

Identity Guard logo verified_user
#8 Identity Guard
4.9 Overall Score
3.3
star star star star_half star_border
(11)
NortonLifeLock logo verified_user
#9 NortonLifeLock
4.4 Overall Score
2.6
star star star_half star_border star_border
(180)

Overview

Identity Guard

Monthly Price

$7.50-33.33/Month

Identity Theft Insurance

$1 Million

Family Protection Available

N/A

Assists with Pre-existing Conditions

N/A

Time in Business

Undisclosed

NortonLifeLock

$9.99-29.99/Month

Up to $1 Million

N/A

N/A

17 Years

Ratings

Identity Guard

Overall Score
4.9 of 10
Review Score
3.3
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Value for Money
0.0
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Quality of Product or Service
0.0
star_border star_border star_border star_border star_border
Company Trustworthiness
0.0
star_border star_border star_border star_border star_border
Likely to Recommend
0.0 of 10

NortonLifeLock

4.4 of 10
2.6
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3.4
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3.3
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3.4
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3.5 of 10

Reviews

Identity Guard

Number of Reviews
11
Review Breakdown
3.3
star star star star_half star_border
5 star
36%
4 star
27%
3 star
0%
2 star
0%
1 star
36%

NortonLifeLock

180
2.6
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5 star
29%
4 star
8%
3 star
7%
2 star
7%
1 star
49%

Reviews for Identity Guard

Helpful Favorable Review

star star star star star

lesliebarker Pleasant Grove, UT

I've been using Identity Guard for a while now. I first found out about them from Comcast because they were offering free service to members in my area (Seattle) and I love it so much I upgraded so I could use more of the paid services.

7 years ago

Helpful Critical Review

star star_border star_border star_border star_border

slwade50 Ocala, FL

This company has hijacked my browser's start-up by opening an extra tab to pimp their service. This tab drags down the time it takes for my browser to open. I've contacted the company with no answer forthcoming. I've contacted FireFox with no response. This is despicable predatory behavior.

4 months ago

Reviews for NortonLifeLock

Helpful Favorable Review

star star star star star

Gabe Burton Riverton, UT

I’ve had two occasions where are I was either notified or contacted LifeLock about possible identity theft. In both cases, they were very helpful and neither one resulted in any type of identity theft.

4 months ago

Helpful Critical Review

star star_border star_border star_border star_border

laurie white Rockford, IL

Expensive charge appears in bank account with no warning. No one at the attached phone # speaks understandable English to cancel. Wants to redirect your computer to another website for cancelation #???. Alarm bells ringing . Time to call the bank and run not walk to a better option

1 month ago

The Final Word

LifeLock and Identity Guard both offer impressive identity theft protection services and relevant, advanced technology. Both companies provide dark web monitoring services, mobile apps, and various additional protection tools like virus protection and anti-phishing software. 

Identity Guard provides identity theft protection solutions to individuals, families, and businesses. Additionally, Identity Guard offers customers up to $1 million in regards to identity theft insurance, a U.S.-based case manager, a risk management score, and IBM® Watson™ Artificial Intelligence technology. 

Meanwhile, LifeLock has three service options available and several device security benefits including parental controls, virus protection promise, PC SafeCam, PC Cloud backup, secure VPN, etc. LifeLock also provides customers with a Million Dollar Protection Package, 24/7 customer support, and lost wallet protection. 

Identity Guard and LifeLock are both top-rated companies and offer reputable services in the identity protection industry. Although LifeLock may offer more advanced features and services than Identity Guard, both companies are worth looking into if you are searching for identity theft protection services.

Top Choice

Identity Guard Logo
Identity Guard

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