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Fundable

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LAST UPDATED: March 21st, 2024

Fundable is a crowdfunding platform dedicated to helping companies raise capital from investors, customers, and friends, and has generated $615 million in funding. The platform takes pride in its hands-on approach, helping business owners through campaign launch and each step of the fundraising process.

Setting up a Fundable fundraiser for your business is quick, easy, and free, and you can choose a rewards or equity campaign, allowing you to tailor your fundraising to your needs, as well as those of your customers or investors.

Continue reading for a full review of the crowdfunding platform, or jump down to Fundable reviews from real customers.

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The Good

  • Campaign Options
  • Campaign Approval Process
  • High Maximum Fundraising Amounts
  • Flexible Deadlines
  • Low Fees
  • Receiving Funds
  • Consultancy Service Work Options
  • Positive Customer Reviews

Campaign Options

Companies using Fundable can choose between two types of fundraising campaigns:

  • Rewards — Raise funds from the public by selling your product or services related to your business. Best for consumer facing companies with funding goals from $1,000 to $50,000.
  • Equity — Raise funds from accredited investors by offering stock shares in your company. Best for product, service and B2B companies with funding goals from $50,000 to $10,000,000.

Fundable's options allow you to choose the best campaign model for your needs and business growth.

Campaign Approval Process

Once you submit a profile on Fundable it will typically take 2 to 3 days to be approved. The Fundable team will review your campaign and ensure that all sections are complete and meet the Terms of Service. As long as all sections have been completed and all conditions are met, your campaign should be approved.

High Maximum Fundraising Amounts

Fundable does not have a specific cap or maximum amount of how much you can raise. The company recommends $50,000 max if a customer is using the Rewards model and anything $50,000 and over if using the Equity model.

Flexible Deadlines

There is no minimum or maximum duration for fundraising with Fundable. With Equity fund types, an investor's commitment will need to be renewed every 90 days. Each campaign is unique so clients have the flexibility to work with the Fundable team for as long as they need to. 

Low Fees

In comparison to other crowdfunding platforms, Fundable has competitively low fees. Fundable charges the following fees:

  • Monthly fundraising fee — The fundable platform is available to use for as little as $179 per month (this cost includes the creation and management of your fundraiser).
  • Merchant processing fees (rewards-based campaign type only) — For rewards-based fundraises, funding is committed through Backer credit cards, which have a merchant processing fee of 3.5% + 30¢ per transaction. The fee will be deducted by WePay, Fundable's merchant processing partner.

It is important to note that it is free to create a company profile on Fundable, and there are no success fees - whatever money you collect is all yours.

Receiving Funds

How funds are received depends on the funding model selected. At the end of the Rewards campaign, all funds are automatically collected and transferred to the customer's business bank account. With an Equity campaign, all commitments are processed offline after the close of fundraise.

Consultancy Service Work Options

Fundable's team takes a very hands-on, step-by-step approach from profile creation to marketing to help companies understand the fundraising process and launch their funding campaigns. Whether creating a profile or revamping a marketing strategy, a member of the Fundable team is there to offer assistance. This approach is delivered based on the fact that the founders of Fundable have personal experience raising money and are familiar with the process.

Therefore, Fundable can offer personal expertise to their clients. Administrative assistance from Fundable comes in the following ways:

  • Funding Accelerator — Designed to equip founders with the right knowledge and the best resources to tackle their raise with newfound confidence, the Funding Accelerator provides clients with a dedicated consultant that works with clients across every step of the process — helping them level set, stay on track, and reach their desired fundraising goals. With built-in, one-on-one strategy sessions, clients are given a deep dive into the most important aspects of the fundraise process; structuring your raise, crafting your pitch, investor selection and investor outreach. At the conclusion of the strategy sessions, a Fundable profile page is created, allowing clients to host their raise while still being serviced by Fundable's consulting team.
  • Platform Page Creation — For clients looking for an expedited service option, Fundable also provides a less hands-on approach for clients that are working with a tight timeframe. Like the Accelerator above, clients work with a dedicated consultant, via one onboarding call, to get their opportunity ready to be launched on the platform.

Positive Customer Reviews

Although Fundable reviews are limited, the majority of reviews are 5-star. Satisfied customers most frequently highlight exceptional customer service and low upfront costs in comparison to the deliverable. In addition, most customers say that they would recommend Fundable to friends or other business owners.

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The Bad

  • "All or Nothing" Rewards Campaign Structure
  • Company Must Have a U.S. Presence

"All of Nothing" Rewards Campaign Structure

Fundable only uses an "all or nothing" fundraising approach for the Rewards raise model. This means that you must meet or surpass your fundraising goal or you can't collect any funds. 

For equity campaigns, fundraises comes down to what the goal amount is that a company needs to move their business forward and foster continued growth — these transactions aren't facilitated through Fundable, but are instead made through investors.

Company Must Have a U.S. Presence

Fundable isn't able to offer its crowdfunding services to companies without a U.S. presence. However, it is acceptable if your company is headquartered elsewhere as long as your are registered in the U.S. This means that you must have a U.S. bank account, address, and social security number or business tax ID number.

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The Bottom Line

Fundable is a great option for individuals looking to raise capital for their startup business. It is free to get started by creating a profile on Fundable, and a $179 monthly fee will then be charged throughout the fundraising campaign - this monthly fee is significantly low compared to other crowdfunding platforms.

Fundable offers two campaign types: rewards and equity. This choice allows you to choose the campaign model that will best fit your needs for business growth.

It is important to note that whatever money you collect throughout your campaign is all yours, but for rewards-based campaigns you must meet or exceed your fundraising goal or else you won't be able to access any funds.

Fundable reviews are primarily positive with customers frequently highlighting excellent customer services and low fees.

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Star Rating

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4.1

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62 Reviews

Review Breakdown

5 grade

69%

4 grade

8%

3 grade

2%

2 grade

0%

1 grade

21%

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Kevin Dailey San Clemente, CA

My experience with Fundable was not fruitful. There can be many reasons for that and we don't get to know the exact reasons why some things work and some do not for fundraising. They are upfront about that in their discussions. They took unique steps for me to insure I was satisfied with the relationship given my lack of success with their platform.

1 year ago Edited August 22, 2022

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Ramzi Bouzerda

Once the process started with Fundable, I felt that very good professionals are taking care of my business plan. I collaborated with an accounting/financial specialist who gave me very good tips and advises. On the redaction side, The writing part of the business plan is really great and the look & feel rocks. I had great feedbacks from people who have read it such as friends, investors, mentors and coaches.

5 years ago

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Anne Albuquerque, NM

The support team is very responsive and ready to help. I found that changing certain items and images to update our page is more complicated than one would hope, making it not as user-friendly from an admin standpoint. However, because of the team's timely attention to our requests and needs, it isn't too much of an issue. I've found that Fundable is a great tool to reach people that are actively looking for investment opportunities.

5 years ago

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Greg Johnson Spokane, WA

The platform helped us raise capital and gave us exposure to a network of investors we wouldn't have otherwise been able to access. The Fundable team we worked with was responsive and accessible throughout the duration of our campaign.

4 years ago

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Julie Reynoldsburg, OH

I decided to spend the $2,499 to work with Fundable and it was 100% worth it. They clearly know what they are doing. They built me a beautiful page and matched me with investors that knew about my industry. It took about four months and I was able to find the money I was looking for.

6 years ago