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The Only SEO Guide You'll Need to Optimize Your Website an...
February 08, 2019
Every new year brings new goals, trends, and fads. Search Engine Optimization (SEO) strategies should look completely d...
Read More 12 Expert Tips on Building Backlinks in 2019
December 10, 2018
If you don't have backlinks to your site, it isn't worth much in Google's eyes. Considered to be one of the most difficu...
Read More The Top 5 Lesser Known SEO Tools You Should Be Using in 20...
November 13, 2018
There are more ways to do SEO now than ever. The tools and resources at our disposal can seem overwhelming. We’ve ...
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Decoding Digital Marketing: What Is the Difference Between SEO and Digital Marketing?
Many people in the business world use SEO and digital marketing synonymously. Let's get down to business and make some sense of these buzzwords. Hint: They are NOT the same. "It's a common misconception," sa...
Reason #10 to Hire a Digital Marketing Agency: Overcome a Plateau
Fred Ryder, CEO of Secure Site Digital advises, "You might need to hire a digital marketing agency if your business has reached a plateau or suffered a loss in visibility, sales, or client base, and you want to get it growing...
Reason #9 to Hire a Digital Marketing Agency: Social Media Know-How
Social media is an increasingly more important pillar of digital marketing. Don't believe me? Check out these stats: More than three billion people around the world are on social media. On average, people use social media f...
Reason #8 to Hire a Digital Marketing Agency: Measure and Maximize Results
In Sir Arthur Conan Doyle's detective classic A Scandal in Bohemia (1892), Sherlock Holmes says, "It is a capital mistake to theorize before one has data. Insensibly one begins to twist facts to suit theories, instead of theo...
Reason #7 to Hire a Digital Marketing Agency: Eliminate Weak Leads
In the film Glengarry Glen Ross, salesman Shelley Levene, as played by Jack Lemmon, complains that "The leads are weak" during a demeaning sales speech from Alec Baldwin's character. Baldwin's reaction: "You're weak." What a...
Top Reasons to Hire a Digital Marketing Agency
If you're new to digital marketing and SEO, the reasons for hiring a digital marketing agency may be perplexing. To help raise awareness of the warning signs that your company or website would benefit from the services of a d...
Reason #6 to Hire a Digital Marketing Agency: Big-Picture Strategy
As the proverb goes: A goal without a plan is just a wish. Success in digital marketing is all about planning your strategy. Without a plan, how will you reach your goal? "You might need to hire a digital marketing agency if...
Reason #5 to Hire a Digital Marketing Agency: Focus on Your Strengths
DIY digital marketing is not sustainable for most small businesses; however, it's estimated that more than 70 percent of small businesses are handing their own digital marketing, but this might not be the most effective use ...
Reason #4 to Hire a Digital Marketing Agency: Cut In-House Costs
"You might need to hire a digital marketing agency if you're looking to save money wherever you can," says Lucy Rendler-Kaplan, from Arkay Marketing & PR. Whether you can't afford an in-house team, your budget doesn't al...
How Can My Business Benefit from White Label SEO?
Guest Post by Jeff Shipman Search engine optimization is a vital part of your digital marketing experience, especially in 2019. Unfortunately, not every business has the time or money to stay on top of its search engine resul...
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