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With over 6 years of crowdfunding experience and over 330 million dollars raised to date, Fundly.com provides a campaign platform to promote virtually any cause. They allow campaign hosts to utilize their Facebook, Twitter, and email contacts to reach a wide audience and drive support to a campaign. Fundly makes starting a campaign simple with the help of their Quick start guide as well as email customer support providing tips and campaign help throughout a campaigns launch.
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While Fundly doesn't charge anything to create and share your online fundraising campaign, they do deduct a 4.9% fee from each donation that you receive. A credit card processing fee of 3% is also automatically deducted from each donation. For larger campaigns, automatic discounts are available.
Discounts are applied to campaigns that exceed $50,000 as follows:
Fundly does not charge a non-completion fee if you fail to meet your own campaign goal. Their fees are pretty standard in the crowdfunding industry; however, some only charge a flat rate and do not charge processing fees.
Fundly offers a Keep What You Raised funding model. In All or Nothing types, if you don't reach your total pre-determined monetary goal, you don't receive any funds. Fundly allows users to keep all the funds raised for a campaign even if a campaign does not reach its overall monetary goal. This is better for everyday people without a lot of connections trying to raise funds for personal reasons.
There is no maximum amount you're allowed to raise on Fundly. There also is no minimum amount to raise in order to keep your funds like on some crowdfunding websites. Users can focus on their cause and getting donations for whatever amount they need without any limitations.
With Fundly, there are no deadlines. You can start a campaign for any amount you want, no matter how big or small. This is great because many crowdfunding sites have a minimum and maximum amount you can fundraise for. Here, the sky is the limit and you don't have to be constrained to a certain amount if you need to raise more, nor are you pressured to meet any pre-set deadlines.
At the end of your campaign, Fundly transfers your money through a third party processor called WePay or by electronic fund transfer. All you have to do is activate your account and start accepting donations immediately. Payments are processed quickly and can usually be withdrawn in 24-48 hours of the donation. Automatic transfers can also be configured to further speed things up. Once your fundraising campaign begins receiving online donations, Fundly allows you to withdraw your balance directly to your bank account anytime. This won't affect your funding meter displayed on your campaign page, either.
Once you launch your campaign, Fundly will send you emails to help direct you through the first few weeks of your campaign. You'll also get emails and push notifications when something new happens and an easy way to respond. Fundly also helps you make a great looking page, get setup on your social networks, and sends a welcome email to your first wave of contacts.
Fundly is a Donation Model for personal fundraising. Some crowdfunding companies incorporate equity and reward model options where individuals and businesses are given perks for donating and supporting a campaign in the form of gifts or ownership. Because Fundly focuses primarily on personal contacts to generate interest in a campaign, it may limit a user's potential to reach a larger audience. It may also make it difficult for individuals without social media to adequately utilize Fundly's resources due to their emphasis on integrating Facebook and Twitter.
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I'm head of fundraising for my son's school and we ran our fundraisers through Fundly. On the whole it was pretty quick to set up and start fundraising and made it really easy to accept donations from students' out-of-town families. Definitely a better option than cookie dough and chocolate fundraisers. We hosted a community walkathon and asked all the PTA parents to spread the word and encourage students of different ages to collect pledges for each lap they walked. A lot of families brought cash or checks but many used the Facebook sharing to get aunts and uncles and grandparents to donate through Fundly. My only wish was that there was a way to upload videos into emails. But other than that Fundly made it easy for us to raise money and we'll be using them for our Fall Back to School Fundraiser as well.
I started a Fundly account after my mom was diagnosed with breast cancer. We needed the funds to cover her surgery. Creating a page was super easy, and I liked that you could post updates and see all the people that contributed. While we didn't reach our goal, we still got to keep the money, and it went towards covering some of my mother's surgery.
Money cannot be withdrawn anytime. I raised over 4000.00 and it was all refunded back to my donors. Makes no sense and a month later they have not responded to my email regarding this matter.