True Fitness
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In business since 1981, True Fitness creates exercise equipment for home use as well as for larger-scale workout facilities. The company produces quality treadmills, ellipticals, bikes, and strength machines. True Fitness provides eight models of treadmills, four models of ellipticals, five models of bikes (including recumbent and upright), and one multipurpose strength machine.
In addition to typical equipment, True Fitness also created technology to better assist its customers’ exercise needs. For example, the company created what it calls HRC® Cruise Control. This technology allows equipment users to set a target heart rate, and then the machine in use will adjust speed, resistance, and incline to help customize the workout to match the desired heart rate target.
