THRIVE

• Product variety
• Website
• Charity

Thrive Life offers a wide variety of freeze dried and dehydrated foods, as well as a number of staples packaged for long term storage. They focus on providing healthy foods preserved in such as way as to maintain nutrition and taste for a shelf life of up to 25 years. The foods are also designed to be used as a convenience in everyday cooking to save time and reduce waste. This company also stocks a good variety of emergency supplies like kits, water storage, and shelter, as well as unique shelving solutions to organize your food storage. The website makes it easy for customers who may be new to emergency preparation to figure out what they need for their family. There are calculators that will use your family information to create a plan for building a 3 month supply of food and emergency items that will fit your needs. If desired, you can add the entire plan to your shopping cart with one click, or the calculator will break it up into monthly purchases to help spread the expense out over time. This monthly system is called the "q," and you can also set it up manually by choosing the foods you wish to stock up on and a monthly budget. The system will break your choices down into automatic monthly deliveries that fit the budget you specify. Thrive Life has their own charity, Thriving Nations. 5% of all profits are donated to provide water, nutrition, and education in selected third world nations.

• Direct sales aspect

Thrive Life markets to The home party/direct sales aspect of this company does have the pot to the customer who is not interested in hearing about hosting a party or becoming a consultant. The company naturally wishes to draw in more sales consultants, repeat customers, and party hosts, and the marketing reflects that.