GetResponse is an email marketing software company that was founded in Poland in 1998. GetResponse boasts a deliverability rate of more than 99 percent, according to its website. 

GetResponse provides three pre-set package options and a fourth custom package option, with pricing based on the number of available features and the client’s list size. Some of the available features include email analytics, automation flows, website visitor tracking, e-commerce tools, webinars, and a social ads creator. GetResponse’s website makes it easy for potential clients to compare different plans’ features and prices.

The company serves more than 350,000 customers in 183 countries and its software is available in 27 languages. Several large organizations such as Ikea, Hilton, and Unesco use GetResponse.

GetResponse’s software has 150 integrations, including Etsy, Eventbrite, PayPal, Salesforce, Square, and WordPress. The company also has a robust support center for customers, including live chat and email support in eight languages.

Continue reading for more information about GetResponse.

The Good

  • Plan Options
  • Awards
  • Free Trial
  • Discounts
  • Customer Support

Plan Options

GetResponse offers several plans for its customers. Three plans have fixed pricing and available features, while a fourth custom option based on a team’s needs also exists.

Each plan can accommodate email lists of 1,000 to 100,000, and customers can choose either monthly, 12-month, or 24-month billing, with discounts available for 12- and 24-month billing. 

The Basic plan starts at $15 per month for a list size of 1,000 and costs up to $450 per month for a list size of 100,000. It includes the following features:

  • Email marketing
  • Autoresponders
  • Unlimited landing pages
  • Unlimited automation templates
  • Sales funnels (1)
  • Unlimited lead funnels
  • Facebook Ads
  • Sell e-products

The Plus plan starts at $49 per month for a list size of 1,000 and costs up to $499 per month for a list size of 100,000. According to the GetResponse website, this plan is the most popular. It includes the following features:

  • Everything included in the Basic plan
  • Automation builder (5 workflows)
  • Webinars (up to 100 attendees)
  • Contact scoring and tagging
  • Sales funnels (5)
  • Work together (3 users)
  • Webinar funnels (5 funnels) 

The Professional plan starts at $99 per month for a list size of 1,000 and costs up to $580 per month for a list size of 100,000. It includes the following features:

  • Everything included in the Plus plan
  • Unlimited automation builder
  • Paid webinars
  • Webinars (up to 300 attendees)
  • Unlimited sales funnels
  • Unlimited webinar funnels
  • Work together (5 users)

The custom package is an option companies can build with GetResponse, and its pricing depends on the features included and the client’s list size.

Clients can cancel their GetResponse subscription at any time, but any money they’ve already paid is nonrefundable.

Awards

GetResponse has received a number of awards for its software. Some of those awards include the 2019 Gold Stevie Award in the Content Authoring Development or Curation Solution category and the 2019 TrustRadius Top Rated award for Email Marketing. 

Free Trial

Those who are interested in GetResponse can try any of the company’s plans for free for 30 days by simply entering their name, email address, and a password. A 30-day trial should be ample time for most organizations to figure out whether GetResponse is a good option for their email marketing needs.

Discounts

GetResponse clients can receive a discount of 18 percent by choosing 12-month billing, or 30 percent by choosing 24-month billing. For example, a client with a list size of 100,000 who chooses the Professional plan could pay $406 per month instead of $580 per month by choosing to pay for two years up front, rather than monthly.

GetResponse has a referral program that provides $30 off for both a current client and the new client they refer to GetResponse. If a current client refers three new clients who get paid accounts with GetResponse, the current client will receive a free digital marketing certification course of their choice.

GetResponse also offers discounts of up to 50 percent for qualifying nonprofit clients.

Customer Support

GetResponse provides its clients with customer support on a variety of platforms, including live chat, email, Slack, webinars, and a blog. GetResponse customer support is available 24/7, and email support is available in eight different languages.

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The Bad

  • Export Limitations

Export Limitations

Not having the ability to export reports or a click map limits the services somewhat and should be considered before selecting an email marketing partner.

The Bottom Line

GetResponse provides email marketing software in 27 languages for hundreds of thousands of clients all over the world. 

GetResponse offers three plan options ranging from $15 per month to $580 per month, depending on the features available and the list size, in addition to a fourth custom plan option. Those who are interested in the GetResponse software can try it for free for 30 days, and subscribers can receive discounts by paying for their plan in advance or referring new customers to the company. 

Its email marketing software has won numerous awards, including the 2019 Gold Stevie Award in the Content Authoring Development or Curation Solution category and the 2019 TrustRadius Top Rated award for Email Marketing. 

GetResponse provides 24/7 customer support for its clients via live chat, email, Slack, and webinars, in addition to a blog with more resources. 

One downside to GetResponse is that the software doesn’t include click maps or the ability to export reports. If these features are important to you, GetResponse may not be the right email marketing software for you.

On the other hand, GetResponse’s generous 30-day free trial alone makes it worth trying the software to see if it’s a good fit. With a wide variety of available features and packages that can be customized to any client’s needs, GetResponse is a great option for organizations of almost any size. Nonprofits in particular may find that GetResponse is a great choice for email marketing software, with potential discounts of up to 50 percent.

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