With humble beginnings of one person, an entrepreneur and marketing specialist in 1997 and a full launch in 1999, GetResponse has grown into a leader in email marketing. With a vision to bring powerful tools to the masses and make internet marketing simple for all with the ability to please even the most tech-savvy user, GetResponse balances the complexity with the tools and features it offers with the desire and determination to keep things simple in its interface and succeeds. Their company mission states, "We are committed to being the premier provider of affordable, feature-rich self-service solutions that help small and medium businesses around the globe improve efficiency, reduce costs, and increase profitability."

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The Good

  • Features
  • Social media
  • Training modules

GetResponse has many features and offers a lot for their members. Their technology is sound and their interface is clean and easy to use. Members can manage their email campaigns from any of their mobile devices using either the iPhone Application or Android Application.

Since GetResponse is marketing email services, one would expect them to practice what they offer as far as having an easy-to-understand website and for them to use their social media to reach out to their customers. They do not disappoint.

  • GetResponse Blog
  • Facebook
  • Twitter
  • Google+
  • YouTube
  • LinkedIn

GetResponse has high-quality and easy to understand training modules - especially their three part video in getting started. The company also offers a full gigabyte for image hosting as well as a 30-day free trial for its services.

The Bad

  • Customer support
  • Export limitations

Customer service was slow to respond via email to our review team. Our team uses each method to communicate with a company and reports on the interaction so that a prospective customer might be able to predict their responses. Online chat interactions were professional as well as phone interaction, but the email was not responded to during the space of 3 business days, which is a guideline our review teams use to gauge an appropriate response time.

Not having the ability to export reports or a click map limits the services somewhat and should be considered before selecting an email marketing partner.

The Bottom Line

GetResponse has a huge array of features available for their subscribers and a generous free trial period. For many, GetResponse is the tool which will fit their needs as well as meet their budget. For those needing/wanting click maps or the ability to export reports, this is not the company to choose.

Our review team was impressed with the quality of the features and training materials as well as the pricing and as such recommends GetResponse as a company for email marketing services for those not needing an export tool or click maps as features.

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