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The American Heart Association was founded in 1924 and is headquartered in Dallas, Texas. Its popularity and national awareness skyrocketed when Procter & Gamble's PR firm selected the American Heart Association as the charity to support in conjunction with their national radio production, "Truth of Consequences." Since then, the AHA has been instrumental in helping to make Americans more aware of recommended dietary and lifestyle changes which are designed to help prevent heart disease, teach first aid and CPR techniques and signs of heart attack or stroke, among other missions.
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