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Author: Kaitlyn Short
Lane is a workplace experience system. The company’s product is a cloud based platform that connects tenants, managers, and owners/landlords and has a wide variety of capabilities and services. The goal with Lane is to streamline all day-to-day tasks and turn a “workspace into a space that works.”
The Good
- Cloud-Based Software
- Security Features
- Multi-Function Capabilities
Cloud-Based Software
Lane’s software gives landlords of flexible work space buildings the ability to operate, secure and oversee their properties without a physical visit. Everything is available for both the tenant and the manager or owner to access online at any time.
This helps reduce the cost and logistical challenges of operating a property, particularly useful for those who manage multiple work spaces.
Security Features
Lane allows businesses to let in visitors or schedule appointments online so they can let clients into the building, provide directions, and keep the building secure. Scheduling can be done through the calendar on the application. This reduces the need for paid staff to handle these functions, increasing the profit for the building manager/owner.
Multi-Function Capabilities
Lane offers the ability to communicate, coordinate events, manage visitors, conduct e-commerce, accept payments, oversee building operations, and collect and analyze data from each location. The platform updates often, so there is not a lag or delay in scheduling or current information.
This multi-function capability makes Lane integral to the operation of the building, as it upgrades most, if not all, of the core operational systems. It also reduces friction with tenants, because the uptime of a software system is generally more dependable than the schedule of staff.
The Bad
- Non-Transparent Pricing
- Specific Market
- Lack of Reviews
Non-Transparent Pricing
Pricing is not listed on the website, so potential clients must reach out to speak with a Lane representative for specific information and pricing. The website has a button to request a demo, and you'll be redirected to a form to fill in your contact information.
It could be helpful to clients to see at least basic pricing directly on the website, but have the option to contact for custom pricing or larger system pricing.
Specific Market
This product or service is specifically designed for individuals or companies that own flexible work spaces or buildings with tenants. It is not a consumer product or service. It is not for homeowners who rent rooms privately or for commercial landlords with mixed use facilities that do not fit this model. Customers need to be aware that this software is designed for a certain type of use, which may not apply to everyone.
Lack of Reviews
There are no available customer reviews online. Lane is a service that is used by businesses, not direct consumers, so that usually negatively affects the number of customer reviews. It could be helpful for the company to make an effort to solicit reviews and real customer testimonials to guide customers in the decision-making process.
The Bottom Line
Lane is a comprehensive platform that has many capabilities and services. Due to the fact that pricing isn’t published online, comparisons between competitors are difficult. Potential customers who are looking for a better and more efficient way to manage their flexible workspace may find Lane fits their needs and budget.
