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Alliance Business Coaching

Is This Your Business?
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LAST UPDATED: March 22nd, 2021

Alliance Business Coaching is based in Lakewood and Denver, Colorado and is dedicated to helping businesses reach their full potential. Business coaching firms often have different areas of specialization and expertise. Alliance Business Coaching is focused on helping entrepreneurs, business owners, and business executives at small and mid-sized businesses in Colorado. 

The company has three business coaches on its team that it says are certified and that are dedicated to increasing the value of its clients’ businesses. Alliance Business Coaching has a unique goal to teach business owners how to establish healthy boundaries in order to achieve long-term success. Coaches can help business owners and leaders learn balance and organization. This is a unique spin on the typical business coaching relationship. The company states that there are three main reasons that you may want to work with its team:

  • You are working too many hours.
  • You want to see higher income or profits.
  • You want to build an effective team.

Alliance Business Coaching is led by Lani Langton who brings almost 20 years of experience as a business coach and consultant. Its team also includes Kim Eickhoff, MBA, MS and Certified Business Coach with ActionCOACH. ActionCOACH is the largest international business coaching firm with over 1000 coaches worldwide. She also has over 20 years of business experience. The third member of the team, Steve Waymel, has been coaching business owners for ten years and has been recognized as one of the top 100 coaches for ActionCOACH. 

Alliance Business Coaching has four different coaching programs giving businesses some great options.


The Good

  • Free Session 
  • YouTube Coaching Content
  • Coaches With Impressive Backgrounds

Free Session

Many business and career coaching services offer a free session up front. This helps you see if the coach is a good fit for you and your business. It may also help you see the true value of its coaching. Alliance Business Coaching has an online form that customers can fill out with their preferred time and day, and some background information on their business to schedule a free session. 

YouTube Coaching Content

Alliance Business Coaching has a YouTube channel with free coaching content videos. There are only a few, but they do provide you with a general idea of the advice and input they can provide your business. The videos also demonstrate the expertise that it has in the space. Its videos have titles that include how to develop a valuation for your business and plan for future business growth.

Coaches with Impressive Backgrounds

A business coach looks for what is currently working or not working for your business. They give an honest, unbiased look at the state of your business. You need a coach that you can trust to offer proven strategies, expertise, and tools. Alliance Business Coaching has a team of coaches with years of business experience and impressive backgrounds. Its leadership has close ties with business leaders in Colorado which should be valuable for Colorado business owners. 

Several of its coaches are also certified by ActionCOACH, the largest and most successful business coaching franchise in the world.


The Bad

  • Better for Colorado Businesses 
  • Minimal Online Presence 

Better for Colorado Businesses

Alliance Business Coaching is likely going to be the best fit for businesses based in Colorado. The company's leadership team has years of experience in the Colorado business community and will likely be able to most easily make connections, give market advice, etc. for businesses that are local to the state.

Minimal Online Presence

Having an online presence, especially on social media and online review sites, is critical to business today. Considering that Alliance Business Coaching is planning to give business owners business advice, it is concerning that it does not have much of an online presence. It does not have any social media pages. While the company does have a YouTube channel, it only has a few short videos posted. 

Alliance Business Coaching also has almost no online reviews. This makes it hard for potential customers to get a sense of what clients think. It does have a few reviews posted on its website but it has no Google or Yelp reviews.


The Bottom Line

Alliance Business Coaching offers Colorado business owners a quality business coaching service with four tracks. It is not only a business coaching firm; it also offers businesses services such as business valuation and leadership coaching.

Alliance Business Coaching has a solid team of experts; however, it only has a few reviews which makes it hard to determine its success rate.

Overall, we think that interested clients should take advantage of the company's free session to see if Alliance Business Coaching can offer them the expertise they need.

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