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Focused Financing

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Author: Kaitlyn Short

LAST UPDATED: June 4th, 2020

Focused Financing is an online marketplace where small- to medium-sized business can search lenders. The company is based in New Paltz, New York, and was founded in 2017.

In addition to being a lending marketplace, Focused Financing also offers credit card processing, business consultation, and personal and business credit restoration. It operates in the United States and Canada.

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The Good

  • One-Page Application
  • Several Financing Options
  • Robust Partner Program
  • Small Business Itself

One-Page Application

Focused Financing’s application is quick and easy. The process to preapproval can take only a few hours.

Several Financing Options

Focused Financing has options available from business lines of credit to SBA loans. Here’s a full list of the financing options it covers:

  • Startup funding (limited to equipment financing or a cash-out program)
  • Merchant cash advance
  • SBA loans 504 and 7(a)
  • Business line of credit
  • Healthcare capital
  • Equipment financing
  • Business term loan
  • Asset-based lending
  • A/R and PO factoring

Robust Partner Program

Focused Financing ensures customers are getting good rates from reputable lenders by offering a good affiliate program. The program includes competitive commission, volume incentives, and quick funding turnaround.

Small Business Itself

Focused Financing is a small business itself with a handful of employees working to secure a loan for your business. This means that it understands the challenges of small business and is used to its financing process. Larger companies can be more impersonal during the lending process and may offer a less personalized experience.

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The Bad

  • Must Apply for More Information
  • Time in Business

Must Apply for More Information

As with most online marketplaces, you’ll need to apply to learn about which lenders you can work with and what limits they can offer you.

Time in Business

Focused Financing has been in business since 2017. Because other lenders may have decades of time in business, this could be considered a drawback. However, some may consider the fresh outlook of Focused Financing to be a benefit.

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The Bottom Line

Focused Financing offers a range of financial options and has a quick application process, which may have appeal to small business owners. Being able to compare rates from a variety of lenders can help you pick the best fit for your company.

However, the lack of information on-site might deter customers from choosing this online lender. Additionally, Focused Financing has only been in business since 2017, and customers might prefer to choose a more established lender.

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Slettieri91 Massapequa, NY

Angelo and his team are remarkable people to work with. Not only are the upfront and honest but they are ALWAYS there to answer any questions every time i called. Funding was smooth and easy and not tons of docs required like most companies. He assured if i had any issue with payment to just keep communication and he would assist. I highly recommend this team of professionals!

4 years ago

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Reply from Focused Financing

Thank you for the recommendation!

Mar. 27th, 2020

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Brian Robinson Newburgh, NY

Glad I chose to work with them. I was working with 3 brokers for a financing project and I was hesitant to let Focused compete, but I'm glad I did. They came back with the best terms and they did it quickly. Will be working with them again.

4 years ago

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Reply from Focused Financing

Brian, we're glad you let us compete, too. Thank you!

Mar. 25th, 2020

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Stephen Brodsky Walden, NY

Great company, really quick to approve and work with through funding. Rate was much lower than we were expecting, especially after comparing with other lenders. Outstanding communication throughout the process. Would and will recommend to anyone Focused Financing.

4 years ago

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Reply from Focused Financing

Hey Stephen, Glad we were able to get everything wrapped up so quickly for you. Thanks, again!

Feb. 25th, 2020

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anonymous account Owego, NY

Super easy. Angelo and his team made the process extremely simple and handled it all for me. I was able to get a Loan writhing a few days and get my business back in order.

4 years ago

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Reply from Focused Financing

Thank you for the kind words and the opportunity to work with your business!

Feb. 4th, 2020

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Emma Brown Highland, NY

Easy, quick, and professional! Even with current uncertainty was able to help me cover payroll. Clear communication throughout whole process.

4 years ago

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Reply from Focused Financing

Hi Emma,

Thank you for the review and the kind words. Looking forward to working with you again soon.

Mar. 24th, 2020