Slideshare is an SEO optimization and ranking tool that helps marketers rank for highly relevant long-tail search items. Users can create short or information heavy presentations filled with content that improves rankings for a number of highly competitive terms. This will help web pages to be more visible and found organically via Google search, instead of having to implement cost-per-click strategies.
TweetDeck was founded in 2008 and is currently headquartered out of United Kingdom. In 2011, they were acquired by Twitter and now they are just a web-based tool for Twitter. Up until 2013, they also supported Facebook, but then removed then completely from their interface. To login to TweetDeck, you have to use your Twitter credentials – meaning Twitter and TweetDeck are no longer necessarily a separate service.
TweetDeck can be used either as a Chrome app, a web app, or desktop app. However, they do not have any type of mobile app for iOS or Android - not counting the original Twitter app.
Klout was founded in 2008 and is currently headquartered in San Francisco, California. They were acquired by Lithium Technologies in March of 2014. Because of this acquisition, their services are mostly irrelevant besides their Klout Perks program – they have given over 1 million Perks. Consumers are given Perks dependent on how influential they are in the social media world. Influence is also the basis of consumers’ Klout score and existence.
According to their website, they currently have over 620 million users and there have been over 200,000 businesses that have used Klout.
TubeMogul is one of the leading software providers for brand advertising. Their platform enables the largest brands out there to streamline global and cross-channel advertising into one dashboard. This provides transparency and allows users to leverage real-time data. This data is then implemented across various advertising mediums to improve the customer experience and grow revenue.
Spredfast was founded in 2008 and is currently headquartered in Austin, Texas with EMEA headquarters in London. They are a Facebook Marketing Partner, Facebook Media Solutions Partner, Google+ Strategic Partner, Instagram Platform Developer, LinkedIn Partner, Pinterest Marketing Developer Partner, and a part of the Twitter Certified Products Program partnership.
They currently work with big name brands, media, and agencies like Patagonia, Facebook, American Idol, MTV, Virgin Media, Publicis Groupe, CNN, Bluetooth, and more.
SocialFlow was founded in 2009 by Frank Speiser and Mike Perrone. They are currently have headquarters in both New York City, New York and San Francisco, California. They are ultimately a software company that specializes in algorithms designed to analyze consumer behavior. This allows them to give their clients real time data on how to optimize their content across all of their social media platforms.
Audiense was founded in 2011 and is currently headquartered in the United Kingdom. Audiense is a social marketing tool for Twitter, where users have access to analytics, competitor tracking, audience insights, best time to tweet, and more. They set themselves apart from other Twitter tools by enabling brands to target the customer behind each tweet.
They offer four different plans to choose from, one of which is free! The other plans all come with a free 15 day trial in which you can cancel at any time.
NUVI was founded in 2011 and is located in the Silicon Slopes of Utah Valley, Utah. They are a one-of-a-kind, innovative social media management tool known for their impressive visualization features. They provide real time analytics on an elegant and futuristic dashboard. Customers of NUVI will instantly be able to monitor and see what people are saying about them all over the web, and they can respond to these conversations in real time.
NUVI is being used by major digital and advertising agencies, global brands, and multi-national consulting firms. Some of their clientele have been Publicis Kaplan Thaler, Business Wire, BlueHost, Struck, Priya PR, Mashwork, Littlefield, Fluent, Gigg, Escalera, Enve, Emperitas, 97th Floor, Solomon McCown, and more.
MomentFeed was founded in 2010 and is currently headquartered out of Santa Monica, California. They specialize in social media management and relevant content creation and marketing. They support Facebook, Instagram, Twitter, Google Plus, Foursquare, and other social media platforms. Some of their past and current clients include The Home Depot, Applebee’s, Disney, Quiznos, Coffee Bean & Teal Leaf, and more. They are currently partners with Facebook, Foursquare, Instagram, Google, and Bing.
Crowdbooster is social analytics service that is used by thousands of brands and agencies in over 150 countries. Crowdbooster is a Y Combinator-backed system that allows users to fuel more creativity online. Crowdbooster eliminates the steps required for advertisers and content creators to transact in sponsored content to simplify and speed up the process to increase productivity and impact.