PR.com offers several affordable packages for those wanting to add press release distribution to their marketing plans. These plans are cumulative, meaning that the features are each built into the higher-tiered plans. PR.com offers a free product, but with greatly limited exposure.

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The Good

  • Uploading
  • Plans

PR.com is easy to use in uploading a press release, and after users register for an account, press releases may be uploaded in a matter of a few minutes.

A comparison and list of features included in the paid plans include:

  • $30 Press Release Distribution Package:
    -Hosted on PR.com
    -Google News, Bing News, Topix.net
    -News RSS Subscriber Database
    -End User & Media Subscribers
    -PDF Version of Release
    -Document Sharing Sites (Docstoc, etc.)
    -Next Day Distribution
    -1 Industry Distribution Channel
    -1 Regional Distribution Channel
    -3 MB of File Attachments
  • $50 Press Release Distribution Package:
    -All Features Listed Above
    -5 Industry Distribution Channels
    -1 Regional Distribution Channel
    -3 MB of File Attachments
    -Moreover & Ask.com News
    -Social Media Features
  • $60 Press Release Distribution Package:
    -All Features Listed Above
    -10 Industry Distribution Channels
    -2 Regional Distribution Channels
    -10 MB of File Attachments
    -Yahoo News
    -Search Optimized Image
    -Online Posting Report
  • $100 Press Release Distribution Package:
    -All Features Listed Above
    -10 Industry Distribution Channels
    -3 Regional Distribution Channels
    -10 MB of File Attachments
    -Blogger Outreach Network (Zemanta, etc.)
    -Professional Editorial Review
    -Mobile Distribution Network
    -Premium Websites (Boston Globe, Miami Herald, etc.)

The Bad

  • Transparency
  • Educational materials
  • Analytics

PR.com does not have either an "About Us" page to introduce their background, history, etc. so customers do not have additional and third-party information about the company and its business practices. While not having either does not mean that a company is not trustworthy, both are helpful when looking around and comparison shopping.

PR.com does not offer much in the way of educational materials to show their users how to write a proper press release. Additionally, there are no tips on how to make one's press release more friendly to search engines, although the list of features suggests that the company realizes the need to have a press release, or components of one optimized for search engines.

There is also a void in stating which analytic tools are available for users to measure the ROI of their press release campaigns.

The Bottom Line

In spite of an impressive list of features, and affordable pricing on their packages, there are too many holes in what customers need for PR.com to be a recommended company for those starting a press release marketing campaign.

The glaring lack of educational materials, paired with a glossing-over of analytics shows that there are some missing pieces which need to be fixed to make this company fully competitive and comparable with the bulk of the competition.

Customer service is minimally helpful and phone representatives are available during normal business hours (Eastern time zone), but the company does not provide a toll-free number. While not usually a major issue, this shows that the company is not as focused on their customers as they should be. Email support was non-responsive, with an average of response within three days.

With a few tweaks, this company would be a good choice, but at this time, one would do better to select another company for their press release services.

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User Reviews

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1 Reviews

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Kevin P
March 30th, 2017

I must say, this is one of the best company I have ever worked with. They never ever compromise with the quality of the content. I have also worked with certain PR companies who allows you promote your service in any manner if you have paid. But this sentence goes wrong in PR.com I will vote them for maintain top quality.

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