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Logo Design NYC

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LAST UPDATED: December 7th, 2021

Logo Design NYC is an agency that specializes in graphic design, but the company also provides many other digital marketing services. Based in Manhattan, the company has designed for many New York companies, and has options for remote consulting as well.

Logo Design NYC has quite a few positive reviews online from satisfied customers, and its pricing is very transparent. This makes it easy for potential customers to make an informed decision about working with Logo Design NYC.

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The Good

  • Transparent Pricing
  • Vast Design Portfolio
  • Editable File Formats
  • Brand Usage Guides and Retainers

Transparent Pricing

Overall, the Logo Design NYC website is pretty transparent about service pricing. There are many different packages for each service, so we recommend viewing the details of each individual package on the company’s website. The cost ranges of these packages are listed below:

  • Logo Design — $595 to $995 (one-time)
  • Brand Identity Consultation — $495 for four hours
  • Brand Usage Guide — $595 per logo/brand
  • Business Cards — $495 to $995 (one-time)
  • Stationery Design — $595 for letterheads or envelopes, $995 for both (one-time)
  • Flyer/Mailer — $795 to $1,195 (one-time) for mailers, large flyers, and sales sheets.
  • Brochure Design — $1,295 to $1,995 (one-time) for brochures, booklets, and catalogs.
  • Web Design — $3,500 and up for Wordpress, Shopify, or Squarespace web pages. 
  • Digital Marketing Consulting — Package details and prices vary. These packages can include marketing strategy, analytics, content creation, SEO, email marketing, and social media consulting.

Revisions are included in many of these services, but the more revisions a client requires, the more money it will cost. In addition to all of the listed services, each service category has add-ons available for purchase. These add-ons can be viewed under the pricing section of the Logo Design NYC website. 

Vast Design Portfolio

The Logo Design NYC website features a large design portfolio, which can be sorted by industry or logo style. The company has worked with many industries, including beauty, medical, corporate, fashion, financial, food and drink, real estate, fitness, and tech. 

The logo styles designed by the company are brand mark, emblem/crest, illustration, lettermark, photorealistic, and wordmark. However, different logo styles sometimes cost different amounts, according to the package information on the website.

Editable File Formats

With Logo Design NYC, all designs become yours once the process is complete. No matter what plan you purchase, the company will provide editable file formats of all logos. Logo Design NYC will supply you with .AI, .EPS, and .PSD editable files; as well as .JPG, .PDF, and .PNG preview files. 

Brand Usage Guides and Retainers

Logo Design NYC will provide its services on a retainer or with a Brand Usage Guide. The company charges a retainer rate of $125 an hour. But with high hour packages, clients get bonus hours. For example, clients that pay $1,000 for eight hours, receive one bonus hour. Paying $3,750 for 30 hours will earn the client four bonus hours. Finally, spending $7,500 for 60 hours will earn the client 10 bonus hours. 

Brand Usage Guides are different. With these services, Logo Design NYC will help business owners establish their brand identity. These guides equip businesses with all the tools they need to create their own brand designs using platforms like Canva or Vistaprint. 

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The Bad

  • Purchase without Consultation

Purchase without Consultation

The Logo Design NYC website allows customers to add service packages to their cart and purchase them right away. While this can be very convenient, it does not take into account the value of consulting with the business beforehand. Often, free consultations are an opportunity for potential customers to decide if the agency is a good fit.

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The Bottom Line

Overall, it seems that Logo Design NYC has been successful with its previous projects and provides its services for a great value.

However, before purchasing a package, we recommend you speak with a Logo Design NYC representative about what services you hope to receive to verify that the Logo Design NYC team is a good fit. 

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