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10 Experiential Gifts for Freelancers

November 06, 2019

Seventy-eight percent of people buy their gift recipient a physical object rather than a service or experience — ...

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5 Graphic Design Trends for 2020

November 06, 2019

If you’re not inside the design world, you might not realize how quickly graphic design trends develop. As our wor...

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32% of Logo Design Reviews Are 1 Star: Here's Why

October 04, 2019

The world of online reviews is polarizing. You love a company or you hate it — that’s why you leave a review...

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All Posts

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    10 Experiential Gifts for Freelancers
    Seventy-eight percent of people buy their gift recipient a physical object rather than a service or experience — but science has proven time and again that a material present matters less. For the freelancer in your li...
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    5 Graphic Design Trends for 2020
    If you’re not inside the design world, you might not realize how quickly graphic design trends develop. As our world becomes more connected, trends rocket from the fringes to the mainstream quicker than you can say "Gra...
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    32% of Logo Design Reviews Are 1 Star: Here's Why
    The world of online reviews is polarizing. You love a company or you hate it — that’s why you leave a review. And this reasoning is why it’s not particularly surprising that 32 percent of our reviews for the...
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    How to Use Animated Logos for Your Business [with Examples]
    Motion design is taking over the internet. Icons blink and move, pages fill with content as you scroll, and video content made up 67 percent of all internet traffic in 2016 — and its market share is only growing. While...
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    Your Guide to Typography in Logo Design [with Examples]
    Creating the perfect logo comes with immense pressure, but the issue only compounds when you have to juggle multiple design elements. Making a cohesive logo that balances a symbol and wordmark through its shape, size, color,...
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    The Shifting Face of Gender Marketing: How Logos Tell the Story
    If you’ve spent any time considering your target audience, you’ve likely considered gender. And you’ve likely wondered whether it should be relevant in your design, given that many companies have received a ...
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    What You Should Know about Creating a Personal Logo
    Just like business logos, personal logos are representative of your personal brand. A personal logo is more than just a pretty image you slap on a website or resume. It can tell a story, signify your passion, and be a powerf...
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    7 Ways to Protect Your Company Logo
    Guest Post by Shelley GrieshopSuccessful branding starts with a dynamite logo that promotes instant recognition. But even the best business logo can lose power and potential if you’re not careful. A compromised logo can...
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    8 Pitfalls to Avoid On Your Business's Social Media Accounts
    Just as preparing a solid social media strategy for your business is important, it’s also vital to avoid major pitfalls. Whether you are just starting your business or rebuilding your brand, you should create a solid s...
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    Expert Guide on Creating, Implementing, and Evaluating Your Business's Social Media Strategy
    You want to increase brand awareness.You want to drive traffic to your website.You want to engage with potential customers.You need social media.To get you started on your business’s social media strategy, here are some...

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