While we had a hard time recommending this product for medium-sized businesses on up, we found that there were some pretty good features for the small business owner. With the Enhanced version, you get:
- A custom domain.
- Unlimited pages.
- Mobile website.
- 20 items on your catalog.
- 5 GB storage.
With the premium version, you get:
- Most of the same features as the Enhanced service, plus:
- Unlimited storage.
- Unlimited catalog items.
- $100 worth of Google Ad Credit
- SEO Booster
- Phone/Email/Live Chat support.
There are some protection features on the website, such as password protected pages where you can house your products. These are nice if you don’t want visitors going to areas of your e-store that are still under development.
We saw dozens of themes on their website, so you don’t have to design your own theme. Also, the drag and drop feature makes it very easy to add text, product items, images, and other rich media to your e-store.
Webs also has a backend SEO Booster that is designed to help you optimize the content of your website. It provides help with Meta descriptions and more. You can use this tool to help you rank more consistently on Google, Bing, and Yahoo.
Social media is also included with Webs. Webs’ site builder makes it very easy to reach your social media visitors. You can add icons, buttons, a Facebook like box, and a Twitter feed to your site. These can make it very easy to reach even more customers.
Here are all the core features of the Webs e-store products that we really liked:
- Custom Layouts: You can choose the layout options that best display your items, as well as dozens of themes.
- The ability to ask customers for additional information if you are selling a digital product.
- Inventory controls to see how much of an item that you have left.
- You can upload multiple images to highlight your product.
- You can create coupons and marketing campaigns for customers.
- You can sort items in your catalog and provide other options, such as category and size.
- Have sales, highlighting certain products that you want to sell more of.
Additionally, the analytics resources are pretty good for the small price that you pay for this service.
This is a classic “what-you-see-is-what-you-get” service. There were several core features that were missing from Webs. We had concerns about security, responsive design, and much more. We also tried to find answers in the support area, but a lot of inquiries have gone unanswered.
Lack of Security
We didn’t find any information on Webs about how to make your site secure. There is no free SSL certificate included. Nor is there any information for how to install a third-party SSL certificate. Also, we didn’t find any information on Webs PCI compliance. SSL certificates aren’t just a fact of life, they provide security and confidence for customers before they enter their payment info into your website.
No Responsive Design
Webs is one of the few companies in the industry that is still using static web pages. While some of the apps that you can add to your site are dynamic, the lack of responsive design doesn’t allow your e-store to detect if customers are using a mobile device. While Webs does provide a mobile site, many people in the support area reported having problems with their Webs site loading on tablets and some smartphones. It’s 2015, and if your e-store isn’t responsive, you’re going to get left in the dust.
The knowledge base on Webs is kind of lousy. Customers have been asking for added features and many questions on the support page have gone unanswered. The SSL certificates question and responsive design questions were posted very recently, meaning that these are real issues for users of Webs. Webs needs to answer customer questions on its support site and make a better product.