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1 User Review
LAST UPDATED: May 18th, 2021

REQ was founded in 2007 and is one of the fastest growing full-service internet marketing agencies in the country. The agency is currently headquartered in San Diego, California and also has offices in Las Vegas, Nevada. 

REQ specializes in helping medium and large businesses around the world with digital marketing campaigns. The agency has an impressive list of major brand clients, such as: 

  • Aria Resort & Casino
  • MasterCard
  • AMC Theaters
  • TimeLife
  • Belkin

Additionally, the agency has a track record of success and employ upwards of 100 team members to help businesses meet their revenue goals. 

REQ is highly regarded in the industry and has multiple awards and accolades, including the following: 

  • Inc. 500|5000 three years in a row
  • San Diego's Fastest 100 Growing Private Companies
  • Entrepreneur Magazine 
  • Forbes

All of the agency’s team members are Google Analytics certified, Search Engine Workshop certified, Yahoo certified, PMP certified, UNIX certified, and many have computer engineering degrees and MBA's. Therefore, you know you will be dealing with a highly educated group of people that will intelligently handle your marketing needs.

REQ doesn't disclose service rates or the terms online. The agency encourages potential customers to contact directly for a quote. This is very common in the industry as there are so many different variables based on your company's needs that determine what your monthly fees will be.

Keep reading our REQ review for pros and cons of working with this marketing firm, plus consumer reviews. 

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The Good

  • Internet Marketing Services
  • Data Collection Strategy

Internet Marketing Services

REQ offers an amazing suite of services to help with all your digital marketing needs. It offers to help build paid search, as well as organic traffic with the following marketing programs and services: 

  • Affiliate marketing
  • Content marketing
  • Conversion rate optimization
  • Display advertising
  • Email marketing
  • Pay-per-click advertising (PPC) and retargeting
  • Public relations services, including strategy, auditing, reputation management, media training, and more
  • Search engine optimization (SEO) services, including consulting, link building, and content 
  • Social media management
  • Social media marketing 
  • Web design and development

Data Collection Strategy

When you work with this agency, it will collect and use "big data" to gain actionable insights for your business. Big data helps the team develop a superior marketing strategy on your behalf. 

Another benefit of using lots of data is that it helps reflect measurable results, so customers can see before and after results, as well as track conversion optimization and how well Internet Marketing Inc’s marketing plan is performing. Multi-attribution data is collected, versus the last click analysis like other online marketers, which loses about 95% of the touch points in the process.

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The Bad

  • Website Issues
  • Video Marketing
  • Reporting Access

Website Issues

The REQ website has plenty of information about the company, as well as its products and services, in fact, it's almost information overload; however, we found that it required quite a bit of clicking around to find the information you need. Yes, everything is categorized perfectly, but once you click on a subject, you have to click again to get more information and then click again to "read more," which is extremely frustrating to the user.

A preferable design would include all subject-specific information on one page categorized under easy to read subheads. This is ultimately much better for the users, as they have to click back and forth to see all the relevant information and can easily see all of the agency’s services on one page, without clicking back. 

However, in its defense, the website’s setup is ideal for search engine rankings and for keeping bounce rates low, because users will have to look at multiple pages to get the information needed. Both of which are major positive signals when it comes to how Google determines page rank. Unfortunately, the design is not so great for being user-friendly.

Video Marketing

Another thing we thought was a bit strange, especially for a company that offers almost every service imaginable, is the fact that the agency doesn't offer video marketing. If it does, we couldn't find it anywhere. 

Reporting Access

We would also like to see 24/7 client access to reports and analytics for their campaigns. This would allow clients the ability to login and view traffic and online presence statistics from their own online dashboard and access all account information in real-time.

With that being said, this can be overwhelming and extremely confusing for some people, unless they know a bit about internet marketing how to access and read all available analytics, which is extremely time-consuming in itself. For others, this would present a more convenient way to access their data, rather than having to wait for a report to be delivered. 

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The Bottom Line

REQ appears to be a reputable and highly regarded digital marketing agency. The agency has an impressive list of big name clients and a plethora of respectable awards. Additionally, all marketing team members are certified experts in many areas of online marketing. Some are even computer engineers or have a masters degree in Business Administration (MBA). Therefore, you know you are dealing with a highly educated bunch, which is comforting, especially when you're talking about the people that could make or break your business.  

Yes, the REQ website was a bit time-consuming to use and the agency doesn't offer any video marketing services, but those issues are not enough to keep us from giving it a high rating. Its full-service menu offers organic search strategies, as well as PPC advertising, and social account and media management for added brand awareness and customer engagement.

We highly recommend REQ for medium and large businesses that want to take their digital marketing to the next level or businesses that are unhappy with their current internet marketing agency. However, if you require video marketing services, you might want to look elsewhere for a firm that can help build your web presence and grow your business with this media marketing channel.  

We would also like to mention that it's important for you to perform your own due diligence before making any final buying decisions about which internet marketing company is right for you.

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