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6 User Reviews
LAST UPDATED: June 29th, 2021

HubSpot was founded in 2004 by a group of MIT students who discovered the need businesses have to more efficiently market their products to customers. HubSpot offers CRM software, marketing software, customer service software, and sales software systems at the Starter, Professional, and Enterprise levels. Users have the option to purchase custom, bundled packages or only the system that their business needs.


The Good

  • Free CRM 
  • Mobile App
  • Integrated with Other Apps

Free CRM

HubSpot offers a completely free CRM software system for all of your contacts and companies. HubSpot is compatible with every business, allowing the whole team to use the free version of CRM system. It is not a time-based trial, so users have free access as long as they subscribe. The system allows up to 1 million contacts, companies, deals, and tasks.

Mobile App

HubSpot CRM system has a high-quality mobile app. The app makes it really easy to get the data the user needs about their sales process. The mobile app is especially useful when the business has traveling sales employees. 

Integrated with Other Apps

HubSpot CRM connects users to the tools they are already using. The system has the ability to automatically update without the user logging in and manually updating the CRM. Integrations include Gmail, Google Calendar, Outlook for Windows, Apple Mail, and Google Drive.


The Bad

  • Expensive Bundles 

Expensive Bundles

Hubspot's free CRM software system is a big incentive for a user to choose HubSpot for their business; however, if the user also needs marketing and sales software systems, they might find that HubSpot's services add up to be expensive for a small business. Marketing software costs anywhere from $50 to $3,200 per month, depending on the business size. Sales and customer service software programs cost $50 to $1,200 per month each.


The Bottom Line

Hubspot users receive free CRM software as long as they subscribe with HubSpot. The convenience of the mobile app and simple integration with other apps allows users to be productive and organized with the potential to build a new website with complete customer service and marketing capabilities.

It's clear that Hubspot is one of the most comprehensive CRM+ software companies in the industry. Hubspot's services come with a potentially high price tag, but in this case, you get what you pay for. 

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