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HubSpot was founded in 2004 by a group of MIT students who discovered the need businesses have to market their products to customers in a more efficient way. HubSpot offers CRM, marketing, and sales software systems. Users have the option to purchase all three packages or only the system that their business needs.
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HubSpot offers completely free CRM software system. HubSpot is compatible with every business allowing the whole team to use the free version of CRM system. It is not a time based trial, users will have free access as long as they subscribe. The system allows up to 1 million contacts, companies, deals, and tasks.
HubSpot CRM system has a high quality mobile app. The app makes it really easy to get the data the user needs about their sales process. Mobile app is specially useful when the business has traveling sales employees.
HubSpot CRM connects users to the tools they are already using. The system has the ability to automatically update without the user logging in and manually updating the CRM. Integrations include Gmail, Google Calendar, Outlook for Windows, Apple Mail, and Google Drive.
Free CRM software system is a big incentive for a user to choose HubSpot for their business; however, if the users also has the need to purchase marketing and sales software systems they might find that HubSpot is very expensive, especially for a small business. Marketing software might cost anywhere from $200 to $2,400 per month, depending on the amount of customers business has. Meanwhile, sales software will cost $50 per month.
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