Urban Outfitters was founded in 1970. They largely feature retro, vintage, and other non-mainstream styles of clothing. This style appeals to a wide range of customers, including hippies, and those who have alternative styles of dress. One of the things that many customers like about Urban Outfitters is the low price.
They have five different other brands they carry within their stores and sells to other big box retailers. They also sell footwear and housewares on special occasions. One of the things that defines them is how they create styling trends that lie outside of traditional clothing standards.
Urban Outfitters strives to create a differentiated shopping experience for its customers. From time to time, they have carried special merchandise in its stores. One of the unique pieces of merchandise sold in addition to clothes was a now-defunct line of Polaroid cameras in an attempt to further appeal to its customers.
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