Amazon Local Register came bursting onto the scene in 2014 and their presence continues to democratize the market for mobile credit card readers. Promotions enabled Local Register to cut into the mobile reader market and competitive rates help them to continue being a recognizable name in the business. Local Register may be one of the newer mobile credit card readers but they are backed by Amazon's already established and respected customer service.
Since Amazon is one of the newer companies in the mobile credit card reader industry they have made a good effort to make their rates competitive. When they first arrived in 2014 they had lower than normal rates in order to attract a solid base of customers. Rates for Local Register are now at standard level.
The reader is a swivel free reader and the free app empowers all customers that use Local Register. Features such as setting the tax rate, accepting tips, accepting signatures, and customizing receipts make Local Register an appealing product.
You pay $10 to buy the Amazon Local Register reader but once the reader arrives you can be credited your first $10 in processing fees. Giving money to Amazon only to have them give you the money back may seem strange but this is to insure that those who purchase the reader actually use it. You only qualify to receive the $10 credit if you create an Amazon Payments account and sign up to use Amazon Local Register.
Some common complaints about Local Register have been about getting started. Don't expect startup to be simple just because you already have an account on Amazon. People who have used the Local Register app have discovered that their normal Amazon account won't work with the app. The app itself has been described as slow and clunky but we would expect improvements to be made soon. Other companies have more simple and streamlined apps but that is because they have been around longer than Local Register.