Ford is an American automaker founded in 1903. The company, which was founded by Henry Ford, is headquartered in Dearborn, Michigan. Its history of innovation includes the mass production of the Ford Model T via the assembly line. This shift helped make cars more affordable and shaped the future of transportation worldwide. 

With “something for everyone,” this Detroit Big 3 company offers cars, SUVs, crossovers, and trucks, including the F-Series, which is the company’s best-selling model and has been the best-selling truck in the United States for 40 years. 

Additionally, 1964’s introduction of the Mustang revolutionized the sports car industry. The ‘stang is the world's best-selling sports car, with over 10 million sold.

The Good

  • Dependability
  • Hybrid and Electric Vehicles

Dependability

On the most recent JD Power Vehicle Dependability Study, Ford was below average, but several of its models were included in top-three lists for their segment, including: 

  • Compact SUV: Ford Escape
  • Large Heavy Duty Pickup: Ford Super Duty
  • Large Light Duty Pickup: Ford F-150
  • Large SUV: Ford Expedition
  • Large Car: Ford Taurus

Hybrid and Electric Vehicles

Ford has made several hybrid and electric vehicles and is the world’s second-largest maker of hybrid cars. The company isn’t stopping there. It wants to make a $4.5 billion investment in electric vehicles by 2020 and has plans for a crossover with a 300-mile charge by the same year. 

Current sustainable offerings include the following: 

  • C-Max Hybrid
  • Fusion Hybrid
  • Fusion Energi (plug-in hybrid)
  • Focus Electric

The Bad

  • Satisfaction
  • Takata Recall

Satisfaction

Ford ranks among the lowest in the industry in terms customer satisfaction. On the latest American Customer Satisfaction Index Automobile Report, Ford was in the bottom three auto brands, tied for next-to-last place. 

Takata Recall

Ford vehicles have been included in the Takata airbag recall, including 2005 to 2014 Ford Mustangs, 2004 to 2006 Ford Rangers, and 2005 to 2006 Ford GTs. As one of the biggest auto recalls ever, Ford isn’t the only car brand affected. If your car is among those listed, contact Ford customer service or visit the company's website for more information. 

The Bottom Line

As one of America’s longest-standing auto manufacturers with an incredible history of innovation, Ford’s current standing with consumers is a bit of a conundrum. The company has good dependability ratings but still struggles with customer satisfaction. It may still be affected by the company's involvement in the 2008 financial crisis bailout, but Ford's innovative sustainable options and upcoming models, including a plug-in crossover with a 300-mile charge, may boost its image with American consumers.

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User Reviews

Star Rating

4.4
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281 Reviews

Review Breakdown

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1 star
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Eric Smith

November 6th, 2019 Riverton, UT DETAILS arrow_drop_down
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The Taurus we had was so much bigger and roomier inside than it looked and the trunk space was more than enough.

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Brittany Stewart

November 6th, 2019 Oakley, UT DETAILS arrow_drop_down
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I drive a Ford Taurus, and it’s very reliable. The cars are well built and the sales people do their best to help you in any way you need.

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Landon Edwards

November 4th, 2019 Pleasant Grove, UT DETAILS arrow_drop_down
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Ford is the only company that I will drive. They have great quality for a great price, When I purchased my truck it had an airbag recall Ford wouldn't stop telling me to go to the dealership and get it repaired. after the repairs my truck was in amazing condition.

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Lauren

November 4th, 2019 Kennesaw, GA DETAILS arrow_drop_down
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Cant beat an american made car. I love ford and is it a staple in my family when it comes to choosing cars.

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Adriana Diaz

October 30th, 2019 American Fork, UT DETAILS arrow_drop_down
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My family only uses FORD trucks because we love the style and the low repairs that we have to do on them!

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Lauraine

October 29th, 2019 Pleasant Grove, UT DETAILS arrow_drop_down
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I know we've all heard the acronyms for Ford (fix or repair daily, or found on road dead) but they're all so full of it. We've had my dad's 2000 Ford ranger for almost 20 years now and we've only had to make minimal repairs. I LOVE Ford and the quality of the cars!

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Regina

October 29th, 2019 Lindon, UT DETAILS arrow_drop_down
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These are in my opinion in the only trucks that look like new whether they be old or not.

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sydney clark

October 14th, 2019 Gilbert, AZ DETAILS arrow_drop_down
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My Ford Explorer has run so well for years! There’s No other car I’ll ever buy!!

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Jeff Stewart

October 14th, 2019 Saint George, UT DETAILS arrow_drop_down
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Owned an F-150 for many years. Love the truck, and now that I own a GMC miss the key pad on the outside of the truck.

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Rischelle Mikkelson

October 14th, 2019 American Fork, UT DETAILS arrow_drop_down
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We had a Ford Explorer and felt it was a reliable car for the first few years that we had it. When it was 5 years old, it started to have some significant problems with sensors and the transmission. After paying for a new transmission, then the flood of repairs started. After 6 months of repair after repair, we decided to get rid of it.

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Alyssa Boren

October 11th, 2019 American Fork, UT DETAILS arrow_drop_down
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My Ford truck has lasted for a very long time and it has stayed in great condition the whole time. I haven't had many problems with it and I love how safe I feel when I drive it.

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JF

October 10th, 2019 Rancho Palos Verdes, CA DETAILS arrow_drop_down
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20 years and 110k miles - required several major replacements around 15 years but has been solid since

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Amy Boren

October 9th, 2019 American Fork, UT DETAILS arrow_drop_down
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We bought our Ford expedition used and it was perfect for our growing family, It drove well and we only sold it when we out grew it!

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Zac Marx

October 8th, 2019 Brighton, CO DETAILS arrow_drop_down
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I love Ford! Especially the Ford Explorer. The cars are built super sturdy and last awhile. Service is great on the Ford and very fast.

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Dekiah1

October 7th, 2019 Alpine, UT DETAILS arrow_drop_down
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I absolutely love my ford! It was great for on and off roading! Got over 200000 miles on it! RIP

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bailey jo

October 7th, 2019 Orem, UT DETAILS arrow_drop_down
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I owned a Ford Explorer Sports Trac and it was a solid car/truck. It was a little top heavy and didn't get very good gas mileage but drove pretty well and didn't need too many repairs.

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Rushie Gregory

October 4th, 2019 Pleasant Grove, UT

My dad has a manual shift 2000 Ford Ranger and it is still running like a champ. We've put over 200,000 miles on it and only had to make the occasional repair.

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Mike Smith

October 3rd, 2019 Austin, TX DETAILS arrow_drop_down
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Excellent product and fantastic customer service from local dealer. I am extremely pleases with my ford truck

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Amy Decker

October 1st, 2019 Bloomington, IN DETAILS arrow_drop_down
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I’ve owned three Ford SUVs, and have absolutely loved each one. Happy with performance and features each time. Fantastic performance when pulling our travel trailer.

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Ted Johnson

September 30th, 2019 Pleasant Grove, UT DETAILS arrow_drop_down
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I have owned many Ford's over the years. I have owned a Ford Focus, an Expedition, pickup trucks, and a Tarus. Each time I have been blown away by the technology, the ease of ownership, with little extra costs. They haven't given me any unexpected problems.

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Miles Strother

September 30th, 2019 American Fork, UT

My family owned a Ford Taurus hatchback, around year 2000, for several years, which consistently gave us problems. More recently, however, we've owned a 2004 Ford pickup, which has been much more reliable.

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Lesa Stewart

September 30th, 2019 Saint George, UT DETAILS arrow_drop_down
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The Ford Truck is great for your travel and hauling hay.the service is prompt and reliable.

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Madison Scott

September 16th, 2019 Pleasant Grove, UT DETAILS arrow_drop_down
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Being that Ford is a domestic car all you want is to love it, however, each time I have bought a Ford I have been disappointed with the quality no matter the make.

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Scotlynn Blair

September 16th, 2019 Phoenix, AZ

Ford always has reliable options and hard working trucks for hauling things around. We love our Ford Flex so much because it's capable and fancy.

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kristin Gneiting

September 9th, 2019 Pleasant Grove, UT DETAILS arrow_drop_down
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I have bought a few different cars from Ford including a Ford Focus and two Expeditions. The Focus was for a daughter going to school and it got great gas mileage and she was able to make the long trips to school without worrying about her car. The Expeditions were great, because of their room, dependability, four wheel drive, and it looked great.

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Kristiane R Durfey

September 9th, 2019 Pleasant Grove, UT DETAILS arrow_drop_down
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We have owned a ford Taurus, a Tempo and an F150 and really loved them all. They were dependable and ran nice and didn't have a lot of problems with them. All 3 made it well over 150,000 miles before we sold them.

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Tracy Womack

August 8th, 2019 Cedar City, UT DETAILS arrow_drop_down
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Ford is one of the best car companies out there. Their customer service is perfect and their cars are really reliable as well.

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Sage Robertson

August 5th, 2019 Cedar City, UT DETAILS arrow_drop_down
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I love Ford! They have great cars and great options to chose from! All of them have great gas milage as well.

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Mazi Marcel Womack

July 22nd, 2019 Cedar City, UT DETAILS arrow_drop_down
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I love my Ford Focus. One of the best cars I have ever owned. They also have great customer service.

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Paige Baldwin

July 11th, 2019 Wellsville, UT DETAILS arrow_drop_down
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My family has been driving Ford brand cars for years and we love them! They are very reliable and they age well. Their customer service is awesome and they’re always willing to get to the bottom of every problem.

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Brooklyn May

July 11th, 2019 Logan, UT DETAILS arrow_drop_down
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I drive a Ford Crownvic and it works perfectly. It use to be an old police car. It gets great gas mileage, and is very comfortable to drive it. Never had any major problems with it.

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C B

July 10th, 2019 Hyrum, UT DETAILS arrow_drop_down
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I've had several Ford vehicles over the years and they've all been excellent. Several F-150's, very smooth rides.

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Keeli Hansen

July 10th, 2019 San Jose, CA DETAILS arrow_drop_down
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I drive an F150 and I love it it’s such a reliable truck and I can always count on it without a doubt

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Whitney Stanko

July 1st, 2019 Smithfield, UT

My fiancé drives a Ford truck. It’s a 1978 and it still runs great. Trustworthy vehicle and company. Love Ford trucks!

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Rosann Stanko

June 27th, 2019 Logan, UT DETAILS arrow_drop_down
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I loved our Ford Galaxy. It was classy looking and well built. We drove it on vacations and it was very comfortable.

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Braden Stanko

June 27th, 2019 Smithfield, UT

Love ford trucks. Very reliable and last a long time. One of the only trucks I would ever buy. Their ford cars are also reliable. Comfortable to drive in.

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Ben Crisp

June 24th, 2019 Temecula, CA DETAILS arrow_drop_down
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I currently drive a Ford that’s been passed down my family for almost 15 years. It’s gotten us almost 250,000 miles with not many problems. And it’s still going strong. Ford is one of the best brands out there for dependability efficiency.

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Sierra Beck

June 21st, 2019 Herriman, UT DETAILS arrow_drop_down
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My family car is a Ford Expedition and out experience with Ford has been great. We bought from a dealer and got a warranty and if had been great. An expensive fix of an window turned out to cost very little utilizing the warranty.

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Lisa

June 18th, 2019 Queen Creek, AZ DETAILS arrow_drop_down
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Love my new expedition. Not only is it a beautiful car, but is durable, comfortable and reliable. Great job Ford!

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matthew

June 17th, 2019 Logan, UT DETAILS arrow_drop_down
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i own a 1988 f150 and its been such a great truck for me it hasn't let me down yet it always starts. but you do have to keep good care of them just like any other truck.

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Haley Baldwin

June 13th, 2019 DETAILS arrow_drop_down
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I absolutely love Ford. I’ve had my car for three years now. Every time I’ve had an issue with it, Fords customer service has been great assisting me with it. The price was affordable for me, as a student, which I appreciate. The warranty on my car is also nice and helps me feel better if anything were to go wrong.

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Christina Balls

June 11th, 2019 Kaysville, UT DETAILS arrow_drop_down
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We have a owned a couple Ford vehicles and have been somewhat pleased. We usually end up putting a lot of money into the vehicles after about 10 years.

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Jennifer Smith

June 11th, 2019 Salt Lake City, UT DETAILS arrow_drop_down
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My husband and I had a Ford F150 for about 15 years. It was a wonderful truck and it lasted forever. We were able to use it for so many different things and it was so convenient. One thing I loved about this vehicle is that it did not have too many problems. Over the first 10 years it ran really well. I will say that with time it started having issues and it was expensive to fix. I would say that Ford is a good brand and that the cars are good but that you should not plan to use them for more than 10 years. The amount you pay in repairs can eventually add up to the downpayment of a new car.

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John Burnside

June 10th, 2019 Colorado Springs, CO DETAILS arrow_drop_down
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Purchased a F250 Superduty diesel new some years ago and was not overly impressed. The engine was great the truck had several little issues that I had to pay to get fixed. Quality seemed to be lacking as was attention to detail. Wold it at 100K miles and went with a Dodge. Ford just can't seem to keep on top of their quality control.

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Isaac

June 10th, 2019 Kaysville, UT DETAILS arrow_drop_down
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I am big into my trucks and I only buy my ford trucks. They are nice and and run well and we’ve never had big problems. With them. In fact my son still uses the one I drove in high school. It may be old, but it still runs.

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Nicholas

June 10th, 2019 Lake Villa, IL

I like their little trucks, they get decent gas mileage, overall pretty solid truck when consistent Maintenence is done.

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Holly Schafer

June 10th, 2019 Forest Grove, OR

Ford has great customer service from the day you walk into the store to the day your car dies. They take care of you and help you find good mechanics or their mechanics to fix your car. I have never felt pressured by anyone to buy something I didn’t want or fix something I didn’t have to have fixed.

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Brenda

June 10th, 2019 Spanish Fork, UT DETAILS arrow_drop_down
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I drive a 2003 Ford explore. I love the 4 x 4. But overall we have also owned four different makes and They have all been reliable and very comfortable seating.

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Marissa

June 7th, 2019 Redwood Falls, MN

I've driven several Ford cars and they have all been smooth rides. I feel like they are a good quality car for the price. I particularly like the 2013 Ford Fusion (It's the one I've driven most)--the seats really hug you and are comfortable.

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DJ

June 7th, 2019 Forest Grove, OR DETAILS arrow_drop_down
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Reliable vehicles and easy maintenance have been the hallmark of my Ford experience. The Escape has been the model with which I am most familiar, and it has performed extremely well over the last several years of heavy use and travel.