Prime Now, an exclusive delivery service from Amazon, will roll out this week in Dallas, Texas and the surrounding area (including Fort Worth).
Prime Now, available to Amazon Prime subscribers, is free for two-hour delivery and $7.99 for one-hour delivery in certain zip codes, reports CNet. The service will be available 8am to 10 pm, seven days a week.
Amazon Prime costs $99 per year (less for students) and includes free two-day shipping, access to Prime Instant Video, Prime music, Prime photos, and the Kindle Owners' Lending Library. It also includes Prime Now in Baltimore, Miami, Brooklyn and Manhattan.
CNet speculates that these delivery services are just another way for Amazon to compete with brick and mortar stores across the country. Other companies like Google, eBay, and Walmart, are expanding their rapid-delivery services in areas of Dallas, too, so Amazon is up against these retail companies in the delivery market.
Deliveries in the Dallas area completed by drivers in delivery vehicles. In more compact areas like Manhattan, deliveries are completed by bike, foot, or public transportation, unless the item is extremely large or heavy.
The retail giant also introduced Amazon Home Services this week, an "Angie's List" competitor.