These three metrics not only help us understand what customers are saying, but they also help us determine a company’s relevance and to how many people—all of which are critical to understanding the value of a company in the eyes of the customer. Note: this is different from the “User Score” that is displayed on each company profile, which is simply the average of all user scores published for a given profile, and is independent from a company’s overall score.
In order to prevent false and misleading user reviews, Best Company employs a Review Moderation Team specifically assigned to vet all user reviews for all companies listed on the site. This team follows a very specific and strict moderation process that has been designed to gauge the validity of each and every user review submitted to our site.
This moderation process involves a “flag” system, where a flag is assessed for each negative attribute associated with a user review. Too many flags result in a rejection of a user review. Some of the things our moderation staff looks for and assigns potential flags to include the following:
As you can probably tell, we take our user review moderation process very seriously. We believe accuracy and authenticity are critical when it comes to user reviews, and are constantly finding new ways to make our user moderation process better. Please note that while we do our best to manually moderate each and every user review, mistakes can occasionally be made; however, we are dedicated to resolving any errors in our process and delivering you better data so you can make a better decision.