Affilorama is a division of Doubledot Media Ltd, and headquartered out of New Zealand. They have a membership of over 250,000 people worldwide and offer free introductory video lessons as well as training tools for those interested in affiliate programs.
AvantLink is intended to be an exclusive network that matches merchants and affiliates while providing real-time analytics to both parties, enabling them to track sales and clicks as visitors are on the page. It offers support to affiliates in making their websites more advertiser-friendly by changing the layout and design of the sites to promote ad placement as well as ad visibility. By using the available tools, affiliates create a more marketable product, which they can offer to an extensive network of merchants in the AvantLink system. The company promotes the idea of referral marketing and building relationships between merchants and affiliates that can be mutually beneficial to both parties involved in marketing.
Infolinks was founded in 2007 in response to what is still a prevailing difficulty in the online advertising world. Then, as is still the case now, most online viewers have trained themselves to glance over the advertisements of the webpages they visit. Because online ads are usually found in similar places on any given page, our eyes have become used to naturally averting themselves to these areas, in order to find the content we want, without being bombarded by ads that we don’t want to see.
Infolinks aims to fix that problem in two ways. By first helping web publishers place their advertisements in better spots, they make ads less likely to be ignored by their viewers. Secondly, and most impressively Infolinks uses real-time analytics to understand what ads would be most beneficial to each individual viewer. Combining these two factors leaves a webpage with a more relevant ad, in a more relevant position. A win-win, for both the advertiser and the publisher.